Senior Coordinator, Social Media Content

New York City, NY (Hybrid)

$66K/yr – $70K/yrSenior Level5+ years expFull time

Posted 16 hrs ago

Job Summary

Own and execute social media content strategy for the US Open, coordinating live coverage, campaigns, and platform-specific optimization; drive engagement and analysis across channels while maintaining brand voice.

  • Lead real-time storytelling and campaign execution across platforms
  • Use data to optimize reach, engagement, and content quality
  • Collaborate across teams to align with US Open initiatives

Job Description

Responsibilities

  • Work closely with the team to assist in creating and publishing platform-specific content while ensuring brand voice is maintained across channels. This includes live tournament coverage around the tennis calendar.
  • Manage campaigns and collaborate internally around various US Open initiatives, including theme art, media day, food & beverage, and merchandise
  • Follow social media best practices by platform; optimize content for each social platform in terms of sizing, relevance, and timing.
  • Assist fellow content producers and take part in regular brainstorming and pitch sessions.
  • Maintain a clean, organized content calendar for the broader social media team.
  • Maintain quality control procedures and ensure all copy is fact-checked and images are brand-appropriate while adhering to brand standards and established voice across platforms.
  • Detail the success of social media campaigns by analyzing key metrics to drive new and existing strategies.
  • Monitor conversations with fans, brands, and influencers for intentional engagement opportunities.
  • Ensure all content is properly tagged (e.g., handles, hashtags, tracking tags, geo-location, etc.) and correct links are used.
  • Help grow reach and engagement across US Open & USTA social media platforms, with a focus on pro tennis and US Open content.

Requirements

  • Bachelor’s degree or degree in progress
  • 3-5 years of experience in social media and/or digital marketing.
  • Strength in real-time storytelling content across social media platforms, including Instagram, Facebook, X, and TikTok.
  • Excellent communication skills, both written and verbal.
  • Ability to work cooperatively, creatively, and efficiently in a fast-paced, dynamic environment.
  • Knowledgeable about professional tennis, the US Open, entertainment & pop culture; experience in professional sports is helpful.
  • Strong content editing and creation skills are a plus, utilizing Adobe Photoshop, Premiere Pro, WSC Software, Slate, and Content Management Systems.
  • Available to work nights & weekends as needed.
  • Available to travel domestically and internationally as assigned
  • Available to work in-person for the duration of the US Open Tennis Championships in Flushing Meadows, NY.

Preferred

  • Experience in professional sports is helpful.

Benefits

  • Flexibility: Our Hybrid with Flexibility approach combines a balance of remote work with in-office collaboration to spark teamwork and creativity.
  • Comprehensive benefits designed to meet your unique needs: Medical, dental, vision, access to doctors virtually, a flexible spending account to manage your health and dependent care expenses, and life and disability insurance are a small part of our offerings.
  • Time to recharge and energize: Generous paid time off policy - including vacation, sick, personal, and paid holidays, parental leave, and a paid winter recess.
  • Plan for your future financially and professionally: 401(k) with employer matching (up to 6.5%), promotional and growth opportunities, and Learning and Development programs to learn on the job
  • Mental and emotional wellness: Resources for overall well-being, including mental health and meditation benefits.
  • Other cool perks: A personalized health management program, pet insurance, commuter benefits, identity theft protection, discounts with our network of partners, and fun events are just a few of the optional benefits available.

USTA National Campus

The USTA National Campus is your one-stop destination for tennis, pickleball, and padel. With 100 tennis courts, including fourteen multi-racquet sports courts and four padel courts, this is the perfect place for every type of play and every type of player. Family, friends, fitness, fun—whatever you're looking for, you'll find it right here.

Founded in 2017
Orlando, Florida, USA
53 employees (4 in marketing)

Salaries

Posted range

$66K/yr – $70K/yr

Taken straight from the job posting.

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Senior Coordinator, Social Media Content

USTA National Campus · New York City, NY · Hybrid