Responsibilities

• Plan, produce, and execute engaging content that elevates brand presence, drives audience engagement, and supports overall client marketing initiatives.
• Build and manage content calendars across multiple accounts, keeping everything on schedule
• Own community management - responding to comments and DMs, engaging with followers, and protecting brand voice
• Design and produce Reels, Stories, and in-feed content that's built to perform, not just look good
• Travel on occasion to property launches, brand activations, and industry events to capture content on location
• Stay fluent in Instagram and TikTok, including platform features, trends, and algorithm shifts, ahead of your clients asking about them
• Use AI tools to speed up ideation, content production, and reporting without sacrificing quality
• Track engagement, growth, and content performance - and speak up early when something's off
• Build and present performance reports that clients actually act on
• Keep creative assets and systems organized so nothing falls through the cracks

Requirements

• Must be based in Connecticut, New York, New Jersey, or California
• Ability to travel occasionally to project sites or our Danbury, CT office
• Proficient in Google Workspace, Adobe Creative Suite, Canva
• Ability to produce high-impact, high-retention video content
• Basic photography/videography and editing skills for short-form content
• Deep, hands-on fluency with Instagram, Facebook and TikTok — content formats, trends, and best practices
• Superior written and verbal communication, especially over email and video calls
• Experience managing online communities and engaging with followers on behalf of a brand
• Success with using AI platforms to produce and edit visual content
• A track record of accuracy and follow-through, especially when juggling multiple things at once

Preferred

• Bachelor's degree in a relevant field
• Experience in real estate, hospitality, luxury brands, or other long-purchase-cycle industries
• Familiarity with social scheduling and analytics tools (e.g., Later, HeyOrca, Sprout Social, Meta Business Suite, TikTok Analytics)
• Experience with automation tools like Zapier, Make, HubSpot, or Airtable
• Experience with paid social boosting or amplification of organic content
• A genuine preference for remote/hybrid work — you know how to stay sharp and communicative without someone looking over your shoulder

Benefits

• Health Insurance (including vision and dental).
• Generous PTO.
• Flexible, remote-first work environment with a unique HQ for in-person gatherings.