Senior Content Specialist

Gainesville, FL (On-site)

$65K/yr – $80K/yrSenior Level3+ years expFull time

Posted 9 months ago

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Job Summary

Drive social content strategy and management for client accounts.

  • Own development and execution of social content strategies across LinkedIn, Instagram, Facebook, and emerging platforms.
  • Must-have: 3+ years in content marketing or social media management with agency experience.
  • Standout: Cross-functional collaboration with designers and videographers to translate ideas into multimedia content.

Job Description

Responsibilities

  • Develop and execute comprehensive social media content strategies tailored to client goals. Plan and produce engaging posts, campaigns, and storytelling assets optimized for LinkedIn, Instagram, Facebook, and emerging platforms.
  • Editorial Oversight & Proofing: Ensure all content meets brand, voice, and quality standards through rigorous editing and proofreading. Maintain accuracy, tone consistency, and clarity across all digital materials.
  • Social Media Management: Oversee scheduling, posting, and monitoring across multiple channels. Analyze performance metrics to refine content strategies, enhance engagement, and inform future campaigns.
  • Cross-Functional Collaboration: Partner with designers, videographers, and marketing managers to translate ideas into compelling multimedia content. Ensure alignment between visual and written storytelling.
  • Content Optimization & SEO Alignment: Incorporate keyword research and analytics into copy to maximize reach and visibility. Write captions, headlines, and long-form content that balance creativity with performance.
  • Project Leadership: Manage timelines and deliverables for multiple accounts simultaneously. Take ownership of campaign rollout, reporting, and revisions to ensure deadlines are met without compromising quality.
  • Trend Analysis & Innovation: Stay informed of digital trends, algorithm shifts, and emerging best practices. Identify opportunities to strengthen brand presence through new formats and technologies.

Requirements

  • Bachelor’s degree in marketing, communications, journalism, or a related field (or equivalent experience).
  • Professional Experience: 3+ years in content marketing, social media management, or digital communications. Agency experience strongly preferred.
  • Exceptional proofing accuracy, attention to detail, and content consistency across formats and clients. Demonstrated ability to maintain editorial excellence in a fast-paced environment.
  • Proficiency with social media management platforms (Meta Business Suite, Hootsuite, Sprout, etc.), analytics tools, and project management systems (Asana, Trello, Monday). Familiarity with Adobe Creative Suite and Canva is a plus.
  • Outstanding written communication skills with versatility across short-form and long-form digital content. Ability to adapt tone and style to diverse industries.
  • Strong project management and prioritization skills. Comfortable leading content workflows and collaborating with creative and strategy teams.

Benefits

  • Competitive salary starting at $65,000, commensurate with experience.
  • Opportunities for professional development and continued learning.
  • Collaborative and inclusive team culture with opportunities for career advancement.
  • Flexible work environment and supportive leadership team.
  • 401(k)
  • 401(k) Matching
  • Health Insurance Reimbursement
  • Unlimited PTO
  • Relocation Assistance
  • Tuition Reimbursement
SCAD Media logo

SCAD Media

SCAD Media is a multifaceted advertising and communications agency offering an infinite spectrum of creative services for clients worldwide. We are located in New York, Tucson, Gainesville, Florida, and the music and book city of Leipzig, Germany, and are proud to serve customers around the world.

Founded in 2004
Gainesville, Florida, USA
18 employees (12 in marketing)

Traffic Signals

Monthly Visitors
550
Traffic Source Mix
Search
35.8%
Direct
41.5%
Referral
12.2%
Social
8.7%
Paid
0.8%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
4 (22% of company)

Recent News