Senior Content & Marketing Project Manager

New York City, NY (On-site)

$80K/yr – $85K/yrSenior Level4+ years expFull time

Posted 3 weeks ago

Job Summary

Own and program committee and conference content by recruiting speakers, guiding themes, and coordinating high-level calendars; manage pre-event planning, attendee feedback, and post-event analysis while partnering with Marketing and Sponsorship to drive attendance, and contribute to cross-practice thought leadership.

  • Program content and speaker recruitment for committee meetings and conferences
  • Coordinate calendars, pre-event rehearsals, and post-event reporting

Job Description

Responsibilities

  • Curating content and recruiting speakers for committee meetings, members-only conferences, and national conference sessions.
  • Coordinating high-level speaker calendars and running pre-event planning meetings and rehearsals.
  • Supporting attendee surveys, feedback collection, and post-event reporting to inform continuous improvement.
  • Partnering with the ANA's Marketing, Conference, and Sponsorship teams to align messaging and drive attendance and engagement.
  • This position programs those events, developing themes, recruiting speakers, and curating content that speaks to practitioner needs.
  • National industry conferences are major industry events and an important public face of the ANA. Working alongside the practice lead, this position helps program and shape the content for: Advertising Financial Management Conference; and In-House Agency Conference.
  • Cross-practice support. This position supports the wider team as programming needs arise across the practice.
  • Thought leadership is a major priority for the ANA. This position contributes to the practice's thought-leadership library in areas including agency compensation, in-house agencies, optimizing the client-agency relationship, creative operations, and marketing procurement.

Requirements

  • Bachelor's degree and 4+ years of relevant marketing, advertising, or agency experience; agency, client-side, or association experience all relevant.
  • Working knowledge of one or more of the practice's topic areas, e.g., in-house agency management, creative and production operations, advertising financial management, marketing procurement, agency relations, or marketing operations.
  • Some domestic travel (10-20%) to conferences and events is required.

Preferred

  • Familiarity with platforms a plus: OpenWater, Informz, SurveyMonkey, Alchemer, Zoom, MS Office, and MS Teams.

Benefits

  • Comprehensive health and wellness benefits, 401k with company match, flexible scheduling, generous paid time off program, casual dress code, incentives, and rewards.
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Association of National Advertisers

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Driving growth for marketing professionals, brands and businesses, and the industry for the benefit of humanity.

Founded in 1910
New York, New York, USA
280 employees (103 in marketing)
41% recommend to a friend
80% CEO approval

Salaries

Posted range

$80K/yr – $85K/yr

Taken straight from the job posting.

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Marketing Team

Marketing Team Size
94 (34% of company)
Median Tenure
9.3 years
Marketing Roles Posted (Last 30 Days)
3

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103.6K
Traffic Source Mix
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36.6%
Direct
50.6%
Referral
9.3%
Social
2.5%
Paid
0.8%

Headcount Trend

Current headcount: ~279

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Senior Content & Marketing Project Manager

Association of National Advertisers · New York City, NY · On-site