Senior Consumer Public Relations Manager

USA (Remote)

$135K/yr – $159K/yrSenior Level8+ years expFull time

Posted 2 months ago

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Job Summary

Own Fetch's consumer PR from strategy to execution, shaping category storytelling in rewards, shopping, consumer tech, and lifestyle, and turning product launches into media moments.

  • Own consumer PR strategy and storytelling across brand campaigns, launches, and tentpoles.
  • Translate business initiatives into culturally relevant narratives that media and consumers care about.
  • Build integrated PR plans that align with growth targets and cross-functional partners.

Job Description

Responsibilities

  • Develop and execute Fetch's consumer PR strategy aligned with company objectives, brand priorities, and growth initiatives.
  • Identify compelling stories that position Fetch as a category leader in rewards, shopping, consumer technology, and lifestyle.
  • Build integrated public relations plans that support product launches, partnerships, brand campaigns, consumer insights, and company tentpoles.
  • Translate business initiatives into culturally relevant narratives that resonate with consumers and media.

Requirements

  • 8+ years of experience in public relations, communications, or brand communications.
  • Experience leading consumer PR programs for high-growth technology, consumer, retail, marketplace, fintech, loyalty, or app-based brands.
  • Demonstrated success securing national earned media coverage and managing high-profile campaigns.
  • Strong media relationships across consumer, lifestyle, business, and technology outlets.
  • Exceptional written, verbal, and presentation skills.
  • Experience managing PR agencies and cross-functional stakeholder relationships.
  • Strong project management skills with the ability to manage multiple priorities simultaneously.
  • Proven ability to translate complex business strategies into compelling external narratives.

Preferred

  • Experience working in-house at a consumer technology company.
  • Experience supporting product launches and integrated marketing campaigns.
  • Familiarity with influencer, creator, and social amplification strategies.
  • Experience with executive communications and media training.
  • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
Fetch logo

Fetch

Fetch, America's Rewards App, empowers consumers to Live Rewarded and helps brands create lifelong customers through the power of Fetch Points. Fetch has sweeping visibility into what consumers buy, capturing more than $179 billion worth of transactions annually using cutting-edge artificial intelligence and machine learning technologies. To date, Fetch users have submitted more than 5 billion receipts and earned more than $1 billion in rewards. The app is available to download on the App Store and Google Play Store and has more than 6 million five-star reviews from happy Fetchers.

Founded in 2013
Remote, Oregon, USA
1K employees (79 in marketing)

Traffic Signals

Monthly Visitors
2.7M
Traffic Source Mix
Search
32%
Direct
59.1%
Referral
6%
Social
1.8%
Paid
0.9%

Headcount Trend

Current headcount: ~1K

Marketing Team

Marketing Team Size
48 (5% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$631.8M
Last Raise
Debt Financing, 2 years ago