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Lead, Communications
Instruction Partners
USA (Remote)
In-houseFull-timeSenior level5+ years exp.
12 hrs ago
Senior Communications and Marketing Manager
New York, USA (On-site)
$80K/yr – $90K/yrSenior Level5+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Drive the Museum’s digital marketing, storytelling, and brand across social, email, and web to support exhibitions and public programming.
- Oversee and partner on monthly and quarterly storytelling initiatives across social, email, and website.
- Must-have: 5+ years of digital content marketing experience (museum/arts preferred).
- Standout: Supervises a Digital Producer and Senior Digital Media & Communications Coordinator with budget responsibility.
Job Description
Responsibilities
- Oversee and partner on monthly and quarterly storytelling initiatives and creative development for original and curated content across social media, email, and the website, ensuring fresh and engaging content to support the Museum’s exhibitions and public programming
- Assist editorial efforts by drafting and/or editing copy for digital media platforms including but not limited to social media, email, web, video, and audio
- Maintain brand presence, quality of brand voice, and consistency of brand messaging across platforms.
- Plan and manage, internally or with external partners, all digital marketing efforts including display, paid search, email, and influencer/community engagement campaigns.
- Coordinate cross-departmentally to develop, plan, and execute brand and growth marketing initiatives
- Track, analyze and report on website and paid search metrics to inform original content creation opportunities
- Collaborate with marketing agencies and external partners as needed.
- Evaluate emerging digital marketing and social media trends. Provide thought leadership and perspective for adoption where appropriate.
- Supervise Digital Producer and Senior Digital Media and Communications Coordinator
- Manage marketing budget effectively
- Support Director of Media and Communications with departmental administrative needs
- Other duties as assigned
Requirements
- Bachelor’s degree in marketing, communications, art history or another related field required
- 5+ years of marketing experience (agency or in-house) creating/managing digital content required - preferably for a museum, arts organization, editorial platform, or consumer brand
- 2+ years digital marketing experience.
Preferred
- Interest in and familiarity with global contemporary art and/or African –American art preferred
Benefits
- medical, dental, life and long-term disability insurance
- a retirement account
- substantial vacation time
- A competitive benefits package is provided
Studio Museum in Harlem
The Studio Museum in Harlem is the nexus for artists of African descent locally, nationally, and internationally, and for work that has been inspired and influenced by black culture. It is a site for the dynamic exchange of ideas about art and society.
Traffic Signals
Monthly Visitors
99.1K
Monthly Google Ads Budget
$967
Traffic Source Mix
Search
55.4%
Direct
34.2%
Referral
7.7%
Social
2%
Paid
0.5%
Headcount Trend
Current headcount: ~105
Marketing Team
Marketing Team Size
9 (9% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$7.4M
Last Raise
$7.4M
Grant, 3 years ago
Funding History
- Jun 2023Grant • $7.4M
