Senior Client & Program Lead

USA (Remote)

$100K/yr – $120K/yrSenior Level3+ years expContract

Posted 6 days ago

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Job Summary

Own and grow client programs as the primary point of contact, shaping strategy, scope, and technical execution while leveraging AI tools to drive expansion.

  • Own relationships, communicate cadence, and monitor program health
  • Drive quarterly roadmaps, briefs, and experiments tied to client goals
  • Mentor teams and seek growth opportunities within existing accounts

Job Description

Responsibilities

  • Own your clients: Be the primary point of contact for your book, owning relationships, communication cadence, and program health. Run weekly calls, quarterly business reviews, and strategic planning sessions. Translate performance data into a clear story: what is working, what is not, and what to do next. Identify expansion opportunities and bring them to the conversation with a point of view, not just a question.
  • Drive the strategy: Build quarterly and annual roadmaps tied to each client's goals and audience strategy. Write production-ready briefs the team can execute against without chasing you for clarification. Plan experiments that actually move metrics, and direct producers with enough technical depth to be useful. Maintain a structured knowledge base for each client: segments, ESP configuration, content rules, and undocumented preferences.
  • Scope the work: Shape statements of work for new and expanded engagements: define deliverables, cadence, assumptions, and success criteria, and translate client needs into scope the team can deliver against. You inform the commercial inputs and draft the scope; final pricing and sign-off sit with the CEO and senior lead.
  • Be the technical backbone: Step into an ESP to troubleshoot, execute, or cover when needed. Infrequently, but real. Own platform relationships and escalations for clients on your platforms. Catch problems in a build before they reach a client, because you know what clean work looks like from the inside.
  • Use AI like you mean it: Use Vertex's AI tooling in your daily work: client prep, meeting synthesis, brief drafting, QA, and reporting. Become a power user of our internal AI project management system within your first 90 days, and help make it better. Document client knowledge in a structured form so the whole team gets smarter over time.
  • Help us grow: Drive expansion within your existing accounts by spotting real opportunities and closing them. Bring a growth mindset to how we operate. If you see a better way to do something, say so. Mentor producers and coordinators through the work itself. This is a senior individual-contributor role today, with the potential to grow into people management as the team expands.

Requirements

  • 3+ years in email marketing, including demonstrated ownership of client relationships or senior program management at an agency or a serious in-house program.
  • Deep, hands-on production experience in at least one major ESP (Salesforce Marketing Cloud, iPost, HubSpot, Klaviyo, Marketo, Braze, or Eloqua). You have built, configured, deployed, and troubleshot real programs.
  • Working exposure to at least one additional ESP. You can move between systems with confidence.
  • Comfortable reading HTML and CSS in email. You can spot and fix a simple rendering issue yourself.
  • Able to pull, interpret, and present ESP performance data independently. You know what the numbers mean.
  • Current, hands-on use of AI tools in your work, and genuine eagerness to go deeper. We will ask you to be specific, and we expect this to grow fast in the role.
  • Experience writing client-facing briefs, roadmaps, and strategy documents.
  • Experience scoping engagements or shaping statements of work, or the commercial judgment to grow into it quickly.
  • Strong, clear written communication and remote discipline across multiple active programs.
  • Attention to detail in everything. For example, if you have read this far, we would love for you to tell us in your video answer what 32,311 x 5,672 is.

Preferred

  • Experience with iPost or Salesforce Marketing Cloud, two of our most common platforms.
  • AMPscript or SQL for dynamic content, personalization, or segmentation.
  • Background in B2B associations, membership organizations, or trade publishers.
  • Prior in-house email experience. People who have sat on the client side make great client leads.
  • Using AI tools for project management, file organization, or workflow, not just drafting.
  • Familiarity with Wrike, Monday.com, Fathom, or Notion.
  • Pre-sales technical scoping experience.

Benefits

  • Health, Dental & Vision : Full employee health coverage paid by the company
  • Home office setup: Laptop, mouse, keyboard, monitor.
  • 401(k) with Company Contribution: Safe harbor plan with company contributions whether you contribute or not
  • Unlimited PTO: Take the time you need, when you need it
  • Fully Remote: Work from anywhere in the US, no return-to-office hidden agenda
  • Team Meet-Ups: Periodic in-person gatherings throughout the year to connect, plan, and have fun
  • Real Impact, Small Team: Your work is visible from day one and shapes how we operate
Vertex Communication Group logo

Vertex Communication Group

Vertex Communication Group, headquartered out of Frederick MD is in a unique space within the digital marketing arena. With over 15 years in the industry, Vertex can supplement marketing teams by offering Full-Service email marketing to include Strategy, Design, Production, QA, Execution and Delivery. Although Vertex is vendor agnostic, we have relationships and have worked within several of the top email service providers.Vertex is also experts in assisting with marketing automation programs within a variety of ESP’s. Are you looking for just a little help in digital marketing? We offer Creative Services, Production Services as well and Email/SMS Hygiene and Deliverability Management.Do you need help choosing your new ESP? Let our tenured team help you select one that will work best for your business now...and in the future.Are you looking to streamline a complex business process within your Digital Marketing group? Give us a call and see for yourself why we are one of the best boutique agencies in the area.

Founded in 2001
Frederick, Maryland, USA
17 employees (5 in marketing)

Traffic Signals

Monthly Visitors
773
Traffic Source Mix
Search
30.8%
Direct
51%
Referral
5.3%
Social
11.9%
Paid
1%

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
5 (29% of company)
Marketing Roles Posted (Last 30 Days)
4