Senior Campaign Manager, Programmatic

Atlanta, GA (On-site)

$61K/yr – $80K/yrSenior Level3+ years expFull time

Posted 8 days ago

Job Summary

Own and optimize digital media campaigns for agency clients, lead strategic account growth, and mentor campaign teams across programmatic activation, measurement, and client storytelling.

  • Lead end-to-end campaign management and client relationships
  • Drive performance insights, AI-driven optimizations, and reporting
  • Coach Campaign Managers and Specialists to improve practice

Job Description

Responsibilities

  • Effectively communicate digital strategies and rational for tactical approaches for each campaign
  • Execute, manage, and optimize online media campaigns and programs for agency clients (e.g. auction/exchange based performance media, audience-based buying, remarketing campaigns) while meeting or surpassing client performance expectations
  • Oversight of larger and more strategic accounts and client relationships
  • Develop, grow, and maintain relationships with AOD customers through exceptional client service
  • Formulate proposals for new client opportunities
  • Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch
  • Partner with Analytics team on campaign measurement reporting and insights generation
  • Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities
  • Work with media partners to ensure accurate platform implementation
  • Troubleshoot issues on all pre-production and live campaigns

Requirements

  • Four-year college degree
  • Must have 3+ years of experience in bid management, campaign management/optimization, or digital media operations
  • Hands-on Amazon DSP experience (Google Ads, Walmart DSP, Walmart DSS and TTD experience is a plus)
  • Prisma experience
  • Client facing experience with the ability to identify risks and effectively manage through issues
  • Understanding of traditional and interactive media planning elements
  • Proficiency in Microsoft Office solutions
  • Strong analytical thinking and mathematical skills
  • Excellent communication and writing skills
  • Strong project management skills

Benefits

  • Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
  • If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.
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Publicis Media

Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential. A key business solution of Publicis Groupe ([Euronext Paris FR0000130577, CAC 40]), Publicis Media’s digital-first, data-driven global solutions deliver client value and drive growth in a platform-powered world. It is present in over 100 countries with over 23,000 employees worldwide.

London, England, United Kingdom
11K employees (3,008 in marketing)

Salaries

Posted range

$61K/yr – $80K/yr

Taken straight from the job posting.

See all Publicis Media salaries

Traffic Signals

Monthly Visitors
526.1K
Traffic Source Mix
Search
33.4%
Direct
38.4%
Referral
11.8%
Social
15.8%
Paid
0.4%

Headcount Trend

Current headcount: ~10.8K
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Senior Campaign Manager, Programmatic

Publicis Media · Atlanta, GA · On-site