Senior Brand Manager, Noxzema

Hackensack, NJ (On-site)

$150K/yr – $165K/yrSenior Level8+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the annual marketing plan and end-to-end execution across paid, PR, social, and influencer channels to move business metrics, while translating strategy into GTM for innovations and maintaining brand storytelling on retailer and brand sites.

  • Own the annual marketing plan and end-to-end execution across paid, PR, social, and influencer channels.
  • Translate business strategy into GTM for innovations and ensure consumer-facing materials align with strategy.
  • Monitor in-market performance and optimize with insights from analytics and strategy teams to hit KPI targets.

Job Description

  • Develop annual marketing plan that lives into business strategy and financials, and continually optimize throughout the year
  • Manage execution of full year marketing plan including paid, PR, consumer promotions, social, and influencers
  • Develop communication and content strategy
  • Brief Innovation & Equity team to develop exceptional creative and ensure consumer-facing material on strategy
  • Manage media buying, PR, influencer, and social agencies
  • Develop go-to-market plans for innovation items
  • Manage presence on brand.com and retailer.com to ensure visual consistency and content accuracy
  • Develop content and storytelling for retailer presentations
  • React & adapt to in-market performance based on insights from strategy and analytics team
  • Set and track against marketing KPIs
Evermark logo

Evermark

Founded in 1993, Evermark owns factories in Asia and the US, along with multiple warehouses across the country to serve the company’s retail and wholesale customers. Headquartered in Suwanee, GA, Evermark employs more than 800 people at its various locations.Evermark’s mission is to optimize the creativity and passion of its people to drive innovation and instill superior design into products, ensuring the highest levels of value and quality for customers. From humble beginnings, Evermark has become a major provider of home building and renovations solutions, delivering cutting-edge offerings that challenge the status quo while enhancing the value and beauty of a home.Specifically, Evermark is a manufacturer and distributor of stair components, stile and rail wood doors, door frames, mouldings, hinges, and hardware through distribution and big box, home-center channels. For 3PL partners, owning factories in China and the U.S., means we can provide mixed containers to customers, allowing for greater flexibility such as tailoring orders based on the individual needs of our customers.

Founded in 1993
Suwanee, Georgia, USA
104 employees (9 in marketing)

Traffic Signals

Monthly Visitors
7.6K
Traffic Source Mix
Search
27%
Direct
48.6%
Referral
6.1%
Social
16.8%
Paid
1.4%

Headcount Trend

Current headcount: ~104

Marketing Team

Marketing Team Size
6 (6% of company)
Median Career Experience
17.5 years
Median Tenure
0.5 years