Responsibilities

• Brand & Business Leadership - Serve as brand business owner by developing and executing comprehensive brand plans that drive growth and profitability.
• Brand & Business Leadership - Lead day-to-day management, execution and optimization of plans to deliver against business objectives, leading business decisions to drive top and bottom-line growth.
• Brand & Business Leadership - Collaborate with Revenue Management, Sales COE, R&D and other cross-functional stakeholders to operate as an integrated commercial team.
• Brand & Business Leadership - Partner with Sales to strengthen channel strategy and expand physical availability across retail channels.
• Brand & Business Leadership - Define and support pricing strategies, promotion and pricing architecture (PPA) optimization, and initiatives to grow category share and penetrate new retail frontiers.
• Brand & Business Leadership - Refine brand positioning and consumer targets; ensure all activations and communications align with the brand strategy.
• Brand & Business Leadership - Lead business analytics across consumption, gross sales, and marketing budget; providing insights and clear action plans.
• Brand & Business Leadership - Manage syndicated data sources (e.g., IRI/Circana) and develop performance reports and analyses.
• Brand & Business Leadership - Maintain and evolve brand guidelines and masterbrand principles to ensure cohesive positioning across the portfolio.
• Brand & Business Leadership - Serve as the central point of coordination (“hub of the wheel”) for brand‑related and cross‑functional activities that influence the 4Ps.

Requirements

• Bachelor’s degree: MBA preferred or equivalent experience.
• 7+ years of classic brand marketing or marketing communications experience, preferably within CPG food and beverage and with a well-known brand.
• Experience managing one or more brands.
• Demonstrated success in brand strategy development and execution.
• Prior P&L ownership and A&P budget management experience.
• Experience leading cross-functional teams and agency partners.
• Limited travel required.

Preferred

• MBA preferred

Benefits

• A full range of medical, dental, vision, 401K plus up-to-four percent (4%) match, profit sharing, wellness program, paid parental leave, long-term-care insurance, critical accident insurance, short- and long-term disability and education assistance are also available.