Senior Brand Director, Obexelimab

Waltham, MA (On-site)

$218K/yr – $272K/yrSenior LevelFull time

Posted 7 weeks ago

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Job Summary

Owns brand strategy and cross-functional launch oversight for obexelimab in IgG4-RD, turning research into strategy across audiences and channels.

  • Drive integrated brand direction and consistency across HCP, patient, payer, and caregiver audiences.
  • Lead end-to-end launch readiness and governance with sales, access, medical affairs and agency partners.
  • Turn market research, advisory board and field insights into actionable plans across messaging, channels and content.

Job Description

Owns brand strategy and cross-functional launch oversight for obexelimab in IgG4-RD, turning research into strategy across audiences and channels.

  • Drive integrated brand direction and consistency across HCP, patient, payer, and caregiver audiences.
  • Lead end-to-end launch readiness and governance with sales, access, medical affairs and agency partners.
  • Turn market research, advisory board and field insights into actionable plans across messaging, channels and content.
Zenas BioPharma logo

Zenas BioPharma

5.0 Glassdoor

Zenas BioPharma (Nasdaq: ZBIO) is a clinical-stage global biopharmaceutical company committed to becoming a leader in the development and commercialization of transformative immunology-based therapies for patients in need. Our core business strategy combines our experienced leadership team with a disciplined product candidate acquisition approach to identify, acquire and develop product candidates globally that we believe can provide superior clinical benefits to patients living with autoimmune diseases. Zenas’ lead product candidate, obexelimab, is a bifunctional monoclonal antibody designed to bind both CD19 and FcγRIIb, which are broadly present across B cell lineage, to inhibit the activity of cells that are implicated in many autoimmune diseases without depleting them. We believe that obexelimab’s mechanism of action and chronic dosing regimen may broadly and effectively address the pathogenic role of B cell lineage in chronic autoimmune disease.

Founded in 2020
Waltham, Massachusetts, USA
148 employees (5 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
6.7K
Traffic Source Mix
Search
33.9%
Direct
43.7%
Referral
5.4%
Social
15.6%
Paid
1.3%

Headcount Trend

Current headcount: ~149

Marketing Team

Marketing Team Size
5 (3% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$513M
Last Raise
$120M
Post IPO Equity, 5 months ago

Funding History

  • Oct 2025
    Post IPO Equity • $120M
  • Sep 2025
    Post IPO Debt • $75M
  • May 2024
    Series C • $200M

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