Senior Brand Designer

New York City, NY (Hybrid)

$95K/yr – $105K/yrSenior Level5+ years expFull time

Posted 1 month ago

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Job Summary

Own the visual brand engine with 5+ years in brand or marketing design, shaping the design system and end-to-end campaigns across digital, print, and live experiences.

  • Own end-to-end creative for GTM launches and integrated assets across channels.
  • Lead multi-stream design work: brand system evolution, external vendor management, and co-brand partnerships.

Job Description

Responsibilities

  • Design Creative Strategy
  • Experience building and maintaining design systems — you create reusable components, enforce visual consistency, and evolve the system as the brand grows
  • Strong creative concepting skills — you can take a brief from whiteboard to moodboard to finished campaign with a clear point of view
  • Demonstrated ability to build visual brand recall in market across campaigns, channels, and audiences
  • High-volume, multi-workstream ownership — you manage several concurrent projects across different teams and deadlines without losing quality or momentum
  • Independently own a brief end-to-end: intake, concept, stakeholder alignment, production, and delivery
  • Experience across print, physical, and digital mediums — you are as comfortable designing a conference booth as a display ad
  • Brings a clear POV through visual storytelling — your work has a perspective, not just execution
  • Co-brand fluency — experience managing partner or co-branded materials programs, including versioning, approvals, and brand governance across a partner ecosystem
  • Comfortable managing and directing external vendors: photographers, videographers, illustrators, and web developers
  • End-to-end design for the Vestwell event experience
  • Conference booth activations, signage, and environmental design
  • Branded merchandise and swag
  • OOH campaign assets
  • GTM creative for new product and feature launches
  • Integrated brand campaign assets across channels
  • Brand system extensions
  • Creative concepting: moodboards, visual directions, and campaign frameworks
  • Growth channel digital ads: display, Meta, Reddit, and other paid formats — multiple sizes and personas
  • Ongoing social media creative for Instagram, LinkedIn, and other platforms

Requirements

  • 5+ years of brand or marketing design experience, ideally in B2B SaaS or fintech
  • A portfolio that demonstrates both creative range and consistent brand thinking — across digital and physical
  • Experience working in a fast-paced, cross-functional environment where you are managing multiple projects and stakeholders simultaneously
  • Strong written and verbal communication — you give clear feedback, write tight creative briefs, and can explain your design decisions
  • Low-ego collaborative style: you work well with opinionated stakeholders and know when to hold your ground and when to flex
  • High attention to detail and a strong visual standard — you notice when something is off and you fix it
  • Figma (Pro) — expert-level, including components, auto-layout, prototyping, and file organization for team use
  • Adobe Creative Suite — Photoshop, Illustrator, and related tools for production-level work
  • InDesign — for print-ready collateral, sales materials, and multi-page documents
  • HubSpot CMS — designing and building/deploying landing pages and email templates directly in HubSpot

Nice to Have

Benefits

  • We’re an innovative, high-growth company with an exciting future ahead. At Vestwell, we prioritize employee wellbeing through comprehensive health benefits, generous time off, and a dedicated Employee Wellbeing Committee. Our hybrid work model offers flexibility while providing access to our collaborative offices in Midtown Manhattan, Austin, King of Prussia, and Scottsdale. And, of course, as a company focused on helping people save for the future, we offer a competitive 401(k) plan.
Vestwell logo

Vestwell

3.7 Glassdoor

Vestwell is the backbone of the modern savings economy. Vestwell is a financial technology company that makes it easier for more individuals to save for life’s most important moments—from retirement to education and healthcare. Founded in 2016, Vestwell’s platform removes traditional barriers to saving, making it accessible, efficient, and approachable for everyone.Vestwell provides a comprehensive suite of workplace savings solutions, including retirement plans, student loan repayment benefits, and specialized accounts for education, emergencies, and disability savings.Trusted by financial advisors, employers, payroll providers, financial institutions, and government agencies, Vestwell empowers nearly 1.5 million savers across over 350,000 businesses nationwide, with over $35 billion in assets saved across all 50 states. With a commitment to closing the savings gap and fostering a secure financial future for all, Vestwell provides an elevated and accessible savings technology everyone deserves.Recognized among CNBC’s World’s Top Fintech Companies, the Inc. 5000 list of fastest-growing companies, Forbes America’s Best Startup Employers, WealthManagement.com’s Retirement Plan Advisor Support Award, Built In’s Best Places to Work, and PLANSPONSOR’s Top 10 Recordkeepers, Vestwell continues to set the standard for innovation and impact in the savings industry.For more information, visit vestwell.com.

Founded in 2016
New York, New York, USA
454 employees (28 in marketing)
56% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
684.7K
Monthly Google Ads Budget
$11.6K
Traffic Source Mix
Search
13%
Direct
66.3%
Referral
19.3%
Social
0.2%
Paid
1.2%

Headcount Trend

Current headcount: ~456

Marketing Team

Marketing Team Size
16 (4% of company)

Funding

Total Funding
$623.8M
Last Raise
$385M
Series E, 26 days ago

Funding History

  • Feb 2026
    Series E • $385M
  • Dec 2023
    Series D • $125M
  • Jul 2021
    Series C • $70M

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