Responsibilities

• Own travel offers and promotions: Lead Chase Travel offers and promotional workstreams, including Chase Offers, merchant-funded offers, and promo codes. Manage eligibility, messaging, merchandising, testing roadmap, timelines, and coordination with channel owners.
• Manage low-funnel travel-intent marketing: Use behavioral trigger-powered targeting, suppression and eligibility logic, and ongoing optimization to improve conversion and drive incremental bookings.
• Support P&I travel audience growth strategy: Partner on the audience roadmap, model-enabled targeting, and omnichannel activation planning to expand qualified demand and improve marketing efficiency.
• Partner with D&A on incremental measurement and test readouts: Translate experiment outcomes, lift and incrementality where applicable, learning agenda inputs, and optimization recommendations into clear readouts for performance marketing programs.
• Maintain a single performance backlog and prioritization: Manage one integrated backlog across optimization, offers, triggers, and experiments. Surface tradeoffs, dependencies, and inventory conflicts through the VP Performance Marketing operating cadence.

Requirements

• 5+ years in performance marketing, lifecycle/CRM, growth marketing, audience strategy, offers/promotions, or marketing analytics.
• Experience managing marketing roadmaps, campaign timelines, eligibility logic, testing plans, and cross-functional launch dependencies.
• Strong analytical judgment and comfort partnering with Data & Analytics teams on test design, incrementality reads, performance interpretation, and optimization decisions.
• Ability to translate complex targeting, measurement, and promotional inputs into clear, executive-ready recommendations and action plans.
• Proven ability to lead cross-functional workstreams across marketing, product, channel, creative, finance, legal/compliance, and analytics partners.

Preferred

• Experience with travel, card, loyalty, offers, or marketplace-style marketing programs.
• Familiarity with behavioral triggers, audience models, suppression rules, CRM journeys, or lower-funnel conversion optimization.
• Comfort balancing growth, ROI, incrementality, customer experience, and channel inventory tradeoffs.
• Strong operating discipline, including backlog management, prioritization, decision tracking, and stakeholder escalation.

Benefits

• We offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more.