Senior Analyst - Paid Search Marketing

New York City, NY (Hybrid)

$78K/yr – $125K/yrSenior LevelFull time

Posted 4 days ago

Job Summary

Own end-to-end Paid Search strategy, execution, forecasting, and performance for Amex Card portfolios, partnering across Marketing, Analytics, Legal & Compliance, and Product Marketing to drive growth.

  • Two Senior Analysts will support the Proprietary and Co-brand portfolios, shaping strategy and delivering performance across a major acquisition channel.
  • Collaborate with cross-functional teams to bring key initiatives to market and optimize outcomes.

Job Description

Responsibilities

  • The Senior Analyst, Paid Search will own the end-to-end Paid Search strategy, execution, forecasting, and performance for a portfolio of American Express Card products.
  • As the primary owner for the portfolio, this role will partner across Marketing Execution, Enablement, Legal & Compliance, Analytics, Product Marketing, and other stakeholders to bring key business initiatives to market, optimize performance, and drive business growth.
  • We are currently hiring two Senior Analysts for the Paid Search team. One role will primarily support the Proprietary Card portfolio, while the second role will primarily support the Co-brand Card portfolio (Delta, Hilton, and Marriott). Both positions offer end-to-end portfolio ownership and will play a critical role in shaping Paid Search strategy, performance, and business outcomes across one of American Express' largest acquisition channels.
  • This is an exciting opportunity for a performance marketer who enjoys balancing strategic thinking, data-driven decision making, and flawless execution while driving meaningful business results.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Salaries

Posted range

$78K/yr – $125K/yr

Taken straight from the job posting.

See all American Express salaries

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

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Senior Analyst - Paid Search Marketing

American Express · New York City, NY · Hybrid