Senior Analyst - Marketing Operations & Channel Health

New York City, NY (Hybrid)

$78K/yr – $125K/yrSenior LevelFull time

Posted 3 days ago

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Job Summary

Own and optimize the email marketing operations, governance, and channel health through cross-functional collaboration to ensure timely, accurate campaigns and scalable growth.

  • Collaborates with Marketing, Email Development, Product, Risk, and Control Management to ensure campaign execution.
  • Proactively identifies and resolves operational issues to improve channel health and governance.
  • Drives process optimization to enable scalable email activation.

Job Description

Responsibilities

  • The Sr. Analyst, Marketing Operations & Channel Health plays a pivotal role in ensuring the operational excellence, governance, and health of the email marketing channel.
  • This role is responsible for leading end-to-end operational processes, monitoring and improving channel health, and driving governance across the email marketing channel.
  • This individual will partner closely with Marketing, Email Development, Product, Risk, and Control Management teams to ensure seamless campaign execution, minimize operational risk, and support the continued scalability of the email channel.
  • Success in this role means delivering accurate, timely email campaigns, proactively identifying and resolving operational issues, and continuously improving the health and governance of the email channel through cross-functional collaboration and process optimization.

Benefits

  • Competitive base salaries
  • Bonus incentives
  • 6% Company Match on retirement savings plan
  • Free financial coaching and financial well-being support
  • Comprehensive medical, dental, vision, life insurance, and disability benefits
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities
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American Express

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At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly striving to uphold our powerful backing promise to our customers and each other every day. These beliefs have been our North Star for 170 years as our business transformed – from helping evacuate travelers during World Wars, to ensuring the safety of our customers’ funds during the Great Depression in the U.S., to creating the Shop Small® movement to help small businesses recover from the Financial Crisis, to providing aid to communities impacted by many natural disasters and so much more. For generations, the key to our success has been the determination and resilience of our American Express colleagues. Now, as a globally integrated payments company, we work together to provide customers with access to products, insights and world-class experiences that enrich lives and build business success. Join us and let’s lead the way together. Learn more about us at: https://www.americanexpress.com/careers https://www.americanexpress.com/ https://www.facebook.com/AmericanExpressUS https://www.instagram.com/americanexpress/ https://twitter.com/americanexpress https://www.youtube.com/user/AmericanExpress See our community guidelines at: https://www.americanexpress.com/en-us/company/community-guidelines/ If you have a customer service issue or question, please visit www.americanexpress.com/contactus

New York, NY, US
79K employees (3,751 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
99M
Monthly Google Ads Budget
$4.4M
Traffic Source Mix
Search
22.8%
Direct
71.5%
Referral
4.6%
Social
0.2%
Paid
0.8%

Headcount Trend

Current headcount: ~81.7K

Marketing Team

Marketing Team Size
3,046 (4% of company)
Median Career Experience
16 years
Median Tenure
10.8 years
Marketing Roles Posted (Last 30 Days)
28

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