Senior Analyst, Analytics at Zenith | New York City, NY | $73K/yr – $113K/yr

Senior Analyst, Analytics

New York City, NY (On-site)

$73K/yr – $113K/yrSenior Level2+ years expFull time

Posted 7 weeks ago

Job Summary

Own analysis and storytelling from media data to drive client outcomes across traditional and digital channels; translate complex ideas for external and internal clients and support strategy, measurement, and data-driven decision making.

Communicate complex ideas to clients and internal teams
Structure and manipulate large data sets to answer business questions
Apply advanced Excel and data tools to inform media strategy

Job Description

Responsibilities

2+ years of work experience in media or related field
Bachelor’s degree. Degree in a related field is a plus (i.e. STEM, Economics, Marketing, etc.).
Ability to communicate complex ideas to both external and internal clients.
Experience with querying relational databases
Experience with tools (Ad Servers, Measurement Vendors, BI Software)
Strong understanding of traditional and digital advertising, strategy and measurement
Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
Ability to structure and manipulate large data sets to answer business questions.
Understanding of a broad range of online advertising media channels such as Search, Display Banners, Email, Contextual, and Social, as well as subject matter expertise in at least one of these areas

Requirements

2+ years of work experience in media or related field
Bachelor’s degree. Degree in a related field is a plus (i.e. STEM, Economics, Marketing, etc.).
Ability to communicate complex ideas to both external and internal clients.
Experience with querying relational databases
Experience with tools (Ad Servers, Measurement Vendors, BI Software)
Strong understanding of traditional and digital advertising, strategy and measurement
Advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
Ability to structure and manipulate large data sets to answer business questions.
Understanding of a broad range of online advertising media channels such as Search, Display Banners, Email, Contextual, and Social, as well as subject matter expertise in at least one of these areas

Preferred

Experience with third party research partners such as DISQO, Dynata, GfK, Nielsen, and Comscore.
Experience with using or analyzing data from CDPs, DMPs, MMPs, and Search, Social, and DSP Platforms.

Zenith

3.7 Glassdoor

Zenith is the ROI Agency. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients’ businesses. Zenith is part of Publicis Media, the media arm of Publicis Groupe [Euronext Paris Fr0000130577, CAC40].

Founded in 1988

Лондон, Англия, GBR

5.6K employees (1,571 in marketing)

www.zenithmedia.com

73% recommend to a friend

80% CEO approval