Senior Account Manager

Responsibilities

• Client strategy, management, and growth: own annual account and growth plans, manage day-to-day project scopes, lead quarterly business reviews with senior client stakeholders, and identify opportunities to expand existing relationships and win new business
• Scope and commercial decisions: own SOWs, estimates and change orders; decide what is in and out of scope and lead those conversations with clients
• Client financial health: own account budgets and forecasts, and keep accounts financially viable
• Team leadership: direct cross-functional work with Creative, Media and Analytics teams

Requirements

• Proven experience leading integrated campaigns that include a diverse mix of marketing tactics including, but not limited to website creation, landing pages, content creation, emails, digital ads, videos and animations, and direct mail pieces
• Experience leading campaign performance calls with clients and effectively providing insights and recommendations based on campaign results
• Experience navigating and interpreting data provided from sources like Google Ads, Google Analytics, Facebook, and/or Youtube
• Experience strategizing with clients, advising on messaging, branding and competitive positioning
• Proven ability to manage scope, budgets and change orders, keeping work within scope and on budget, while partnering with and directing cross-functional teams
• Experience owning SOWs, estimates and account financials (budgets, forecasts and profitability)
• Proven strategic development capabilities and a knowledge of marketing strategy, ideally in healthcare, including an understanding of interactive and digital media platforms such as email, paid search and social advertising and landing pages
• Sharp active listening skills that allow you to identify opportunities to add value and grow accounts with existing clients
• Ability to work in a fast-paced, deadline-driven environment with the ability to quickly pivot
• Service-oriented attitude

Preferred

• Experience within the healthcare industry preferred, but not required