Senior Account Executive, Public Relations (Cybersecurity)

New York City, NY (Hybrid)

$63K/yr – $90K/yrSenior Level3+ years expFull time

Posted 2 weeks ago

Job Summary

Own and execute cybersecurity PR programs end-to-end, lead client communications, develop quarterly campaigns, and craft media strategies, pitches, and content for cybersecurity clients, while guiding junior staff and measuring impact.

  • Own tactical execution of PR elements across media relations, analyst engagement, and thought leadership
  • Lead client calls, strategic counsel, and crisis-sensitive communications
  • Develop campaigns, monitor threats, and quantify ROI

Job Description

Responsibilities

  • Own tactical execution of cybersecurity-focused PR program elements, including media relations, analyst engagement, thought leadership, speaking, and content.
  • Lead weekly client calls, provide strategic counsel, and serve as a trusted point of contact—even during sensitive or reactive news cycles.
  • Manage projects from kickoff through execution—keeping deliverables on track and aligned to broader strategic goals.
  • Develop quarterly cybersecurity campaign plans, incorporating industry trends, breaking news, and creative angles.
  • Monitor the threat landscape, competitors, and relevant regulatory developments to identify timely commentary opportunities.
  • Support client media training, including message development and session follow-up.
  • Help develop budgets and allocate team resources based on evolving client needs.
  • Lead media strategy and execution for cybersecurity clients, with strong existing relationships across 10+ business, trade, and cybersecurity reporters.
  • Consistently craft and deliver creative, proactive pitches that generate high-quality media coverage and thought leadership.
  • Identify new media trends, outlets, and journalists relevant to the security space—and share insights across the agency.

Requirements

  • 3–5 years of PR/communications experience in an agency setting (required)
  • Direct experience working with cybersecurity clients or within the security industry
  • Strong media relationships across tech, business, and security trades (e.g., Wired, TechCrunch, CyberScoop, SC Magazine, Dark Reading, Axios, etc.)
  • Ability to understand and translate complex cybersecurity topics into compelling media narratives
  • Excellent writing, editing, and content development skills
  • Experience managing client communications, priorities, and deliverables
  • Confidence using analytics tools and reporting on performance metrics
  • A collaborative, curious, and client-first mindset

Benefits

  • Competitive salary with merit-based opportunities for growth
  • Flexible hybrid work model tailored to your schedule and lifestyle
  • Generous vacation policy, including extended summer and winter breaks
  • Early log-off on Fridays through our Empower Hours program
  • 401(k) plan with employer matching
  • Comprehensive medical, dental, and vision coverage, plus FSA options
  • Paid parental leave benefits
  • Commuter benefits
  • Annual Growth Mindset stipend for books, events, or learning experiences
  • Monthly technology reimbursement
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Highwire

Highwire is a strategic marketing communications agency built at the intersection of innovation and industry.We help ambitious brands navigate complexity, lead markets, and grow with purpose. With integrated capabilities across strategic marketing communications, creative, and insights, we bring clarity where there’s noise – and influence where it matters most.Our team operates at the speed of change, delivering bold ideas and measurable impact across B2B tech, healthcare, cybersecurity, energy, financial services, and beyond.Whether you’re preparing for IPO, entering a new market, or reshaping your category, we’re the partner that helps you rise above.Highwire. Above all.

San Francisco, California, USA
184 employees (40 in marketing)

Salaries

Posted range

$63K/yr – $90K/yr

Taken straight from the job posting.

See all Highwire salaries

Marketing Team

Marketing Team Size
33 (18% of company)
Median Career Experience
8.5 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
14

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Sep 2022
    Private Equity

Traffic Signals

Monthly Visitors
9.4K
Traffic Source Mix
Search
38.4%
Direct
41.9%
Referral
6.3%
Social
11.6%
Paid
1.5%

Headcount Trend

Current headcount: ~184

Recent News

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Senior Account Executive, Public Relations (Cybersecurity)

Highwire · New York City, NY · Hybrid