Responsibilities

• Media Outreach & Strategy: Drive media results for clients, securing placements in print, digital, trade, podcast and broadcast outlets. Develop innovative and newsworthy pitches that resonate with top beauty & lifestyle media
• Media Relations: Maintain and expand strong relationships with key beauty editors, journalists, and influencers. Identify new media and influencer opportunities
• Client Liaison & Management: Serve as the day-to-day contact for clients, managing expectations, maintaining strong client relationships, and ensuring timely execution of all projects
• Events: Organize and support launch events for media and influencers from initial concepts to execution and manage budgets
• Client Strategy: Collaborate with senior team members to plan and execute PR campaigns from ideation to completion. Maintain strong awareness of emerging industry trends and consumer insights
• Mentorship: Oversee interns and junior team members, reviewing work and providing guidance (including but not limited to agendas, recaps, reports, clippings)
• Writing: Draft media materials for clients including media pitches, press releases, event invitations and more. Ensure brand messaging aligns with client goals and maintains consistency across markets
• Seeding & Product Placement: Oversee product seeding initiatives for clients with support of junior team members
• Reporting & Analysis: Work with team to lead on providing detailed event recaps and media reports using media monitoring tools (e.g., Muck Rack, LaunchMetrics) to track success

Requirements

• Minimum of 4 years of communications experience, preferably within the beauty industry
• Exceptional verbal and written communication skills
• Team player who thrives on collaboration with strong internal and external communication skills
• Ability to work well independently in a fast-paced environment under hard deadlines
• Strong working knowledge of social media platforms and print & online publications
• Invested interest and knowledge of beauty industries and stays up-to-speed on current trends
• Efficient, organized with excellent time management and problem-solving skills
• Proven success in product placement
• Proficient in Microsoft Office
• Experience with Muck Rack, LaunchMetrics and/or other media monitoring platforms