Media Planner, Paid Search
Publicis Groupe Holdings B.V
Dallas, TX (On-site)
$50K/yr - $63K/yrAgencyFull-timeMid level2+ years exp.
5 weeks ago
Search Planner
New York City, NY (Hybrid)
$50K/yr – $74K/yrMid LevelFull time
Posted 1 day ago
Job Summary
Own paid search account management and optimization while delivering performance insights and collaborating with internal teams and clients on keyword research, reporting, and campaign enhancements.
- Own day-to-day management of paid search accounts, including budget pacing and optimizations.
- Present keyword research findings and campaign performance insights to clients and internal teams.
Job Description
Responsibilities
- Day-to-day management of paid search accounts: budget pacing/monitoring, optimizations
- Generate keyword lists and assist with ad copy development
- Implement and track client campaigns, monitoring/questioning deliverables. Confidence and clarity on deliverables
- Conduct keyword research and competitive/market analyses; be able to present findings in both informal and formal environments
- Produce reports that analyze campaign activity
- Recommend testing opportunities or optimizations to clients and internal teams, provide industry findings & POV on execution
- Proficiency in AdWords, Microsoft Advertising, Google Analytics, and SA360 (among other tools)
- Ability to communicate with both internal teams and clients professionally and concisely
- Compiling, analyzing and delivering account performance data to internal and external clients
Requirements
- Demonstrated knowledge of paid search best practices and optimization
- Proficiency in Microsoft Excel, PowerPoint, Search Engine Tools
- Google Ads Certification
- A degree of “search nerdery” – a passion for what’s new in an evolving industry
- Ability to think on one’s feet and participate in team knowledge development
- Excellent written and verbal communication skills; some client-facing experience
- Experience working with healthcare/finance/“sensitive industry” clients a plus
Publicis Groupe Holdings B.V
Publicis Groupe Holdings B.V. is an information services company based out of Prof. W.H. Keesomlaan 12, AMSTELVEEN, Netherlands.
Amstelveen, North Holland, NLD
1 employees
Salaries
Posted range
$50K/yr – $74K/yr
Taken straight from the job posting.
Marketing Team
Marketing Roles Posted (Last 30 Days)
131
Headcount Trend
Current headcount: ~1
Links
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