Responsibilities

• Portfolio Triage and Prioritization: Manage a large book of law firm accounts across many locations. Quickly assess which clients need TLC, where the biggest ranking opportunities are, and where your effort will actually move results. Not every client needs every base covered. Knowing the difference is the job.
• Data Driven Strategy: Build and execute SEO strategies grounded in tool insights, manual audits, competitive analysis, and SERP and GBP assessments. You do not just report the data, you diagnose it and act on it.
• Be the Glue Across Teams: Our SEO department runs specialized teams (technical, content, citations) that operate fairly self sufficiently. You are the connective tissue that keeps them out of silos. You set the strategy, train and communicate it clearly, and pull the entire team into one cohesive plan per client.
• Client Results and Accountability: Own the performance of your accounts. Set expectations, manage priorities, flag risks early, and deliver clear, no fluff reporting that ties our work to the client's bottom line.
• On Page and Technical Optimization: Handle metadata optimization, content alignment, internal linking, schema markup, Core Web Vitals, page speed, mobile usability, backlinks, and NAP consistency.
• Local and Legal Dominance: Architect campaigns focused on Local SEO for law firms, from technical audits to off page and GBP strategy, targeting localized search terms across multiple markets.
• UX and CRO Improvement: Lead projects that improve UX, mobile usability, and conversion rate to lift both performance and user satisfaction.
• AI Driven Efficiency: Use AI tools and LLMs to analyze data patterns, automate repetitive tasks, and speed up your diagnostic process, not just to write text.
• Monitoring and Communication: Review KPIs regularly to catch issues early, and translate complex data into clear, non technical updates for account managers and clients.

Requirements

• 5+ years of SEO experience across all facets: technical, backlinks, content, on page, off page, and local.
• Agency experience is required.
• A track record of owning strategy and directing execution: you set the plan and task assignments, then work alongside specialist teams to see them through.
• Comfortable managing a portfolio of at least 10 clients at a time, ideally many more.
• Strong ability to communicate and collaborate with web developers.
• Basic knowledge of CSS and HTML, with some familiarity in CRO and UX.
• Analytics: GA4 and Google Search Console (expert level).
• SEO Suite: Ahrefs, SEMrush, Screaming Frog, BrightLocal, and Accuranker.
• AI and Productivity: Google Workspace, ChatGPT, Claude, Gemini, and Lindy.

Benefits

• Competitive base salary ranging from $70,000 - $90,000, based on experience, plus performance based bonuses.
• Comprehensive benefits: dental insurance, health insurance, life insurance, and vision insurance, plus generous PTO.
• Remote work environment, work from anywhere as long as results are delivered.
• Opportunities for professional growth and development.
• A collaborative and supportive team that emphasizes clarity in responsibilities and avoiding burnout.
• Access to cutting edge technology and industry leading strategies.
• Travel opportunities and company retreats.