Search Engine Marketing Specialist

Pinellas County, FL (On-site)

Salary Not AvailableIntern/New GradFull time

Posted 22 hrs ago

Job Summary

Own the end-to-end SEM campaign implementation, tracking setup, and optimization to generate leads and ensure client satisfaction, collaborating with designers and internal teams to troubleshoot and improve campaigns.

  • Lead SEM campaign implementation and optimization
  • Coordinate tracking code setup with client website contacts
  • Collaborate with designers and internal teams to troubleshoot and improve campaigns

Job Description

Responsibilities

  • Obtain all required information and access to launch ad campaigns
  • Coordinate with the customer’s website contact to implement tracking codes
  • Work with our designer to produce eye-catching banner ads
  • Troubleshoot campaigns as needed
  • The goal of this role is to implement high-quality SEM campaigns that generate more leads for customers, ensuring their satisfaction and long-term loyalty.

Requirements

  • Proficient in Word, Excel, Outlook, etc.
  • Customer-focused with a passion for helping others
  • Basic understanding of Google Ads, Facebook/Meta Ads, and pay-per-click (PPC) advertising
  • Familiarity with digital marketing concepts, campaign setup, and performance tracking
  • Some HTML knowledge preferred, but not required
  • Strong organizational and time-management skills, with the ability to manage multiple campaigns and deadlines
  • Professional, friendly, and confident communication skills, both by phone and email
  • Strong attention to detail and ability to troubleshoot issues as they arise
  • Ability to coordinate projects and tasks from start to finish
  • Comfortable working in a high-volume, fast-paced environment

Preferred

  • Some HTML knowledge preferred, but not required

Benefits

  • Medical, Dental, Vision & Life Insurance
  • 401(k), Short- and Long-Term Disability, Accident & Critical Illness
  • Paid vacation time that increases with longevity
  • 6 paid holidays: New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, and Christmas
  • Free on-site yoga twice a week
  • Free monthly visits to a local chiropractor, and so much more!
PostcardMania logo

PostcardMania

PostcardMania is a full-service postcard direct mail marketing company and the leader in innovation in the postcard marketing industry. The company's services include graphic design, printing, mailing list acquisition and mailing services. Added to our menu of products and services are landing pages (a specific web page for capturing leads), websites, e-mail marketing, PPC, video production (specifically for websites) and we continue to add products and services that enhance the return on investment for our postcard marketing clients. Additionally, PostcardMania is widely recognized through numerous awards for its highly effective marketing advice offered on its website www.postcardmania.com.

Founded in 1998
Clearwater, Florida, USA
292 employees (119 in marketing)

Marketing Team

Marketing Team Size
96 (33% of company)
Median Tenure
4.3 years
Marketing Roles Posted (Last 30 Days)
3

Recent Ads

Traffic Signals

Monthly Visitors
83.1K
Monthly Google Ads Budget
$156.5K
Traffic Source Mix
Search
50.5%
Direct
43.6%
Referral
4.2%
Social
0.7%
Paid
0.6%

Headcount Trend

Current headcount: ~293

Recent News

PostcardMania logo

Search Engine Marketing Specialist

PostcardMania · Pinellas County, FL · On-site