Associate Email Retention Manager | gn | Copywriting, Project Management | Remote
oktober
USA (Remote)
AgencyFull-timeIntern/new grad1+ years exp.
2 days ago
Retention Marketing/Ad Creative
Costa Mesa, CA (On-site)
$50K/yr – $70K/yrMid Level2+ years expContract
Posted 1 month ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Own end-to-end retention creative across email, SMS, social, and on-site, turning data into higher repeat purchase and CLTV growth.
- End-to-end creative ownership for retention channels, driving repeat purchases and CLTV growth.
- Run A/B and multivariate tests across campaigns, using cohort insights to optimize messaging and visuals.
- Collaborate with design, product, and marketing to keep brand consistency and accelerate production timelines.
Job Description
Responsibilities
- Develop creative concepts and assets for email, SMS, owned social, on-site content, and paid ads aligned to retention and lifecycle goals.
- Collaborate with design, photography, product, and marketing teams to execute campaigns that drive repeat purchases and CLTV.
- Produce and adapt creative variants for A/B and multivariate testing across channels.
- Analyze campaign performance and customer cohorts; iterate creative based on results and segmentation insights.
- Manage creative production schedules, asset libraries, and creative briefs.
- Ensure brand consistency and strong creative performance across all touchpoints.
- Support creative strategy for lifecycle flows, win‑back, VIP, and reactivation programs.
WOLFpak
WOLFpak is a functional athletic backpack brand dreamt up by body-building enthusiast and family man out of Southern California.
Traffic Signals
Monthly Visitors
436.1K
Monthly Google Ads Budget
$6.9K
Traffic Source Mix
Search
36.7%
Direct
49.7%
Referral
5%
Social
5.8%
Paid
2.6%
Headcount Trend
Current headcount: ~38
Marketing Team
Marketing Team Size
7 (18% of company)
Median Career Experience
6 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
1
