Own the planning, execution, and optimization of retail media campaigns across RMNs to drive product visibility and ROAS, while coordinating with creative, sales, and ecommerce teams and translating results into actionable insights.

• Lead planning, setup, and execution of retail media campaigns across Roundel, Walmart Connect, Instacart, DoorDash, and other RMNs
• Translate brand and sales objectives into platform-specific campaign strategies that drive awareness, product visibility, and ROAS
• Manage campaign segmentation, product targeting, bidding, and budget pacing across multiple retail media environments
• Partner with creative and sales teams to align product listings, retailer assets, and campaign messaging with platform best practices
• Oversee flawless execution across campaigns and SKUs, adhering to brand, retailer, and compliance standards
• Optimization & Reporting: Continuously monitor and optimize campaigns for key performance metrics, such as ROAS and CPA
• Develop reports to communicate performance, insights, and opportunities
• Identify and test opportunities to maximize retail media efficiency
• Analyze performance and inform future media planning
• Partner with eCommerce teams to align campaigns with broader marketing priorities and initiatives