Retail Media Search Specialist at SALT XC | USA

SALT XC

Retail Media Search Specialist

USA (Remote)

$84K/yr - $108K/yr (Est.)Senior Level3+ years expFull time

Posted 5 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

This role focuses on strategic planning and activation of retail media campaigns across Walmart, Target, and Amazon, with hands-on campaign management and regular performance insights. It requires 3+ years of direct paid search experience on major platforms and strong data analysis skills. The candidate will engage clients and coordinate cross-functional teams to drive e-commerce growth.

Job Description

Responsibilities

Strategic Planning & Activation
Develop retail media and growth plans tied to client goals and category trends.
Build media and operational tactics based on those plans, launching campaigns across Walmart, Target, and Amazon.
Campaign Execution & Optimization
Lead hands-on campaign management: daily budget pacing, keyword bidding, placement adjustments, and bid-strategy refinements.
Use consumer behavior data and top-of-search tactics to refine paid search strategies.
Reporting & Insights Delivery
Deliver regular performance reporting—monthly, quarterly, and mid-year—highlighting key business trends and category influences.
Distill insights from data using Excel or Google Sheets to craft optimization recommendations for e-commerce outcomes.
Monitor marketplace events (e.g. holiday trends, category promotions) and track their impact on campaign performance.

Requirements

3+ years of direct experience managing paid search campaigns for Walmart Connect, Target Roundel, and Amazon Ads (Sponsored Products + Sponsored Brands).
Skai Certification is required.
Proficient in Excel/Google Sheets—able to analyze large datasets, identify trends, and present findings.
Strong communication skills with proven ability to simplify insights for clients and internal stakeholders.
Organized multitasker—capable of prioritizing and managing workflows across multiple campaigns.
Bachelor’s degree in Marketing, Business, Advertising, or related field preferred.