Responsibilities

• Retail marketing calendar - Build and maintain the master annual and quarterly calendar across all accounts and channels: line review dates, program windows, promotional events, seasonal resets, new-item launches, instore and .com activation, and trade/co-op commitments.
• Program execution and installation - Own end-to-end execution of product and channel programs: briefs, timelines, asset deadlines, packaging and display readiness, retailer setup requirements, sales enablement, and field/rep follow-through. Chase compliance until it is verified, not assumed.
• Pricing and promotional strategy - Partner with product, sales, and finance on retail price architecture, goodbetter-best laddering, promotional cadence, MAP discipline, and event pricing that is feasible in-market and defensible on margin .
• Competitive and category intelligence - Maintain an ongoing read on competitor assortment, pricing, promotions, packaging, and shelf presence in the fastening and hand tool aisles and translate it into recommendations our teams can act on.
• Consumer and customer voice - Bring the pro and DIV shopper into the room: reviews, ratings, search behavior, store walks, contractor and associate feedback, and category data. Make sure programs answer a real shopper job, not an internal preference.
• Retailer-ready storytelling - Build the line review and program materials our sales team presents: category narrative, program rationale, planogram support, sell sheets, launch kits, and .com content requirements
• Measurement and accountability - Define what "installed" means for each program, track it, and publish honest post-event readouts on sell-through, compliance, ROI, and what we change next cycle.
• Cross-functional operating rhythm - Run the recurring cadence that keeps product, sales, e-commerce, packaging, supply chain, customer service, and outside agencies aligned to one calendar and one set of dates.

Requirements

• 7+ years in retail marketing, trade/channel marketing, shopper marketing, or customer marketing for a consumer or B2B durable goods manufacturer
• Direct experience with home improvement and/or hardware retail - Lowe's, The Home Depot, Menards, and/or the independent channel (Ace, True Value, Do it Best} strongly preferred; other big-box or hardline retail considered
• A demonstrated track record of execution - you can point to programs you personally drove from brief to verified in-store and online installation, on time and complete
• Genuine consumer and customer centricity - this is the most important qualification. You start from the shopper and the retailer's needs, and you can defend a recommendation with evidence
• Working fluency in retail pricing and promotional mechanics: price architecture, promo planning, funding, coop/MDF, MAP, and margin math
• Comfort with syndicated and retailer data (POS, share, search, ratings and reviews} and the ability to turn it into a clear point of view
• Strong project management instincts and process discipline - calendars, briefs, gate dates, checklists, and the persistence to enforce them
• Exceptional written, verbal, and presentation skills; credible with executives, retail buyers, and cross-functional teams
• Ability to influence and drive accountability without formal authority
• Able to commute to and work from our Saddle Brook, NJ office and partner hand-in-hand with all functions on site

Preferred

• Preferred : line review preparation and participation; packaging and in-store display development; retailer.com content and digital shelf experience; Amazon or marketplace exposure; agency or rep-group management; experience with a stage/gate product development process; familiarity with planogram and space tools.

Benefits

• Comprehensive healthcare including EPO and HSA eligible plans
• Dental and vision coverage
• Company paid basic Life/AD&D Insurance
• Company paid disability plans including Salary Continuation/Short-term Disability & Long-Term Disability
• Flexible Spending Accounts & Health Savings Accounts
• Employee Assistance Programs
• Voluntary Benefit Offerings Including Critical Illness, Accident, and additional supplemental life programs (including Spouse & Child)
• 401(k) Safe Harbor Retirement Savings Plan with an Employer Match
• Paid Time Off programs including vacation, sick, and floating holiday as well as 11 Company Paid Holidays