Responsibilities

• Maintain product accuracy across the website so online customers see what’s actually in the store
• Own the weekly content workflow — shot lists, upload schedule, and content handoff
• Create and manage a marketing calendar that connects website updates, email, blog, and social into a single omnichannel plan
• Keep Shopify, email, blog, and social visually consistent and up to date
• Flag outdated products, missing photos, or content gaps proactively
• Ensure all content follows a consistent omnichannel approach so branding, messaging, and product focus carry seamlessly across in-store displays, website, email, blog, and social
• Shoot clean, accurate product photos using a smartphone or DSLR
• Produce high-volume retail product photography (not styled shoots)
• Capture everyday moments that show how people really use plants
• Write warm, clear captions and short product stories

Requirements

• Product photography portfolio ( required )
• Writing samples or social/blog examples showing storytelling ability
• Canva proficiency
• Shopify experience
• Able to independently edit both photo and video for web, email, and social
• Comfortable reviewing basic performance metrics
• On-site availability including weekends

Preferred

• Has real product photography experience in retail environments
• Is a strong writer and storyteller — not just a designer
• Takes creative initiative — notices what should be photographed and captures it without being asked
• Collaborates easily with the team to surface stories, products, and moments worth sharing
• Comfortable managing a small but real website — not just posting to social
• Thinks in systems and checklists, not just creativity
• Notices what’s broken and fixes it without being asked
• Comfortable talking with customers and appearing on camera when helpful
• Enjoys moving between hands-on floor work and focused computer time
• Organized, reliable, and able to work independently

Benefits

• Employee discounts
• Opportunity for advancement