Retail Event Marketing Manager

Grand Rapids, MI (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 7 hrs ago

Job Summary

Own the end-to-end retail marketing program in the territory, including leading a team of Retail Marketers, budgeting, field marketing initiatives, and KPI-driven ROI reporting.

  • Oversee recruitment, training, and development of Retail Marketers
  • Drive lead generation, territory planning, and performance measurement

Job Description

Responsibilities

  • Develop and drive retail-based marketing initiatives to generate sales leads for sales representative follow up
  • Identify, schedule, and plan schedule for team of Retail Marketers in assigned territory
  • Responsibility for budgeting and staffing within our retail affiliates
  • Manage retail marketing team in generating new sales leads
  • Manage retail marketing material and equipment set up and tear down
  • Collaborate with the local Operation and Installation Mangers to grow brand presence within the local market
  • Recruit, hire, train and develop Retail Marketers and create accountability through established Retail Marketer goals and KPIs
  • Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization
  • Track and report retail metrics to evaluate performance and ROI of our retail partnerships
  • Responsible for exceeding sales lead quotas based upon established KPIs

Requirements

  • High school diploma or GED
  • 2+ years experience of successful lead generation and management positions in direct to consumer industries
  • Strong recruiting and training skills
  • Experience with large scale budgeting and planning
  • Excellent written and verbal communication skills
  • Self-starter with ability to manage and develop others
  • Ability to handle multiple priorities at one time
  • Strong planning and organizational skills, including attention to detail
  • Knowledge of current best practices and new strategies for retail marketing
  • Travel within the assigned territory as needed

Benefits

  • Weekly Pay – Salary of $72,200 with industry leading compensation package and weekly direct deposit
  • Competitive Medical, Dental And Vision Benefits
  • Training – Be set up for success from day one with industry leading training and support at levels
  • Advancement – Growth equals more opportunity for all employees – our leadership team is developed from within!

Leaf Home

3.3 Glassdoor

When it comes to home improvement, showing up and following through feel like radical ideas. At Leaf Home, when we say something, we mean it. When we do something, we stand by it. We’re on a mission to turn complex home improvement projects and endless to-dos into achievements. And help homeowners live better and safer. Trusted by millions across the U.S. and Canada, we are the largest direct-to-consumer provider of full-service home solutions. LeafFilter, our award-winning gutter protection system, has been recognized by leading names like Good Housekeeping, Qualified Remodeler, Angi and Consumer Reports. With 250+ locations and a dedicated team of experts, we deliver innovative products and reliable services. Working hard to earn trust by bringing high standards to every step. Always striving to deliver results, and get the job done right, every day. Recognized as one of Inc. 5000’s fastest-growing private companies and a top employer, we’re proud to foster an inclusive workplace powered by extraordinary people. Ready to make a difference? Let’s connect! Explore career opportunities at www.leafhome.com/careers.

Founded in 2005
Hudson, Ohio, USA
3.3K employees (443 in marketing)
48% recommend to a friend
57% CEO approval

Funding

Last Raise
Debt Financing, 3 months ago

Traffic Signals

Monthly Visitors
177.6K
Traffic Source Mix
Search
22.3%
Direct
47.1%
Referral
28.6%
Social
0.9%
Paid
1.1%

Headcount Trend

Current headcount: ~3.3K

Retail Event Marketing Manager

Leaf Home · Grand Rapids, MI · On-site