Responsibilities

• Regional Marketer over the assigned portfolio, their region, guests, and amenities.
• Responsible for the creation and management of the portfolio strategic marketing playbook, marketing budget, and associated key performance indicators.
• Responsible for all marketing request forms generated from the portfolio and providing timely feedback and assignment updates.
• Creates an open, dynamic dialogue between operations and marketing to effectively communicate all marketing requests and needs.
• Strategically advises on which marketing channels would best deliver results, including making spend-per-channel recommendations.
• Oversees all marketing channels per assigned region of properties - email, digital, social, PR, blog content topics, photo/video shoots, graphic design, etc. and provides month-over-month analytics and ROI report.
• Responsible for the creation, design, and execution of all marketing materials associated with the assigned portfolio.
• Supports execution of brand initiatives and strategies; thinks creatively and outside the box to initiate fresh, compelling, and creative concepts.
• Abides by brand standards in the development of all campaigns and materials.
• Provides direction, content, and approvals for social media to outsourced marketing partners on a complete monthly calendar basis.

Requirements

• - Bachelor's degree in marketing, Arts, Graphics, Communication, or a related field.
• - Multi-property, multi-store, or regional experience in marketing or digital marketing.
• - Minimum of 3 years of experience with integrative marketing technologies.

Preferred

• - Entrepreneurial mindset with strong communication skills, both written and verbal.
• - Strong understanding of Google Analytics, social media, and Email Marketing.
• - Strong project management skills; able to work independently on multiple assignments while maintaining high-quality results; deadline- and detail-oriented.
• - Able to work collaboratively with a team and independently without supervision.
• - Strong creative vision, with an understanding of business objectives and budgeting.
• - Positive, can-do attitude; flexibility, adaptability, and business acumen.
• - Basic understanding of graphic design.Salesforce Marketing Cloud knowledge a plus.
• - Hospitality experience is a plus.

Benefits

• Full-time roles are eligible for Health benefits, 401K, and property discounts