Regional Marketing Manager

District of Columbia, USA (Hybrid)

$110K/yr – $129K/yrSenior Level10+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the regional marketing engine, coordinating strategy, brand priorities, and communications across offices and leaders while driving talent development, budgets, and major events.

  • Regional leadership and operations: own strategy communication, standardization of tools, and cross-office alignment with business priorities.
  • People and programs: mentor teams, oversee training, and steer workload planning to hit timelines and quality benchmarks.

Job Description

Responsibilities

  • Lead, mentor, and manage regional marketing staff; support recruitment and hiring.
  • Establish and oversee regional training programs (pursuits, branding, systems, communications).
  • Partner with regional leadership to align marketing support with business needs.
  • Ensure consistent application of marketing standards, tools, and processes.
  • Improve workflows and optimize use of technology.
  • Assign and monitor workload to ensure quality, timeliness, and efficiency.
  • Manage regional marketing budget.
  • Prepare regular performance reports on sales, communications, and awards.
  • Facilitate regional marketing and leadership meetings.
  • Serve as the regional marketing lead in inclusive of communicating strategy, brand, and priorities.

Requirements

  • Bachelor’s degree in Marketing , Communications, Journalism, or related field (or equivalent).
  • 10+ years of experience in the A/E/C industry including 3+ years of staff management experience.
  • Strong understanding of marketing strategy, branding, and communications.
  • Excellent leadership, coaching, and team development skills.
  • Strategic thinker with creative problem-solving skills and the ability to manage large projects/teams.
  • Proficiency in Microsoft Office and InDesign; familiarity with Dynamics and OpenAsset preferred.

Nice to Have

  • Master’s degree and/or CPSM certification preferred.
  • familiarity with Dynamics and OpenAsset preferred.

Benefits

  • flexible scheduling
  • hybrid work environment
  • 3 weeks of PTO within your first year of employment with the option of purchasing additional time off
  • 8 paid federal holidays
  • 15 extra Fridays off
  • medical, dental, and vision coverage
  • wellbeing resources
  • paid parental leave
  • a flex spending account
  • voluntary insurance options
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SmithGroup

SmithGroup is an award-winning, multi-national integrated design firm that employs research, data, advanced technologies and design thinking to help clients solve their greatest challenges. Working across 20 locations throughout the U.S., our network of 1,600 experts is committed to excellence in strategy, design and delivery. Across more than 20 design disciplines, we work collaboratively and creatively, sharing ideas and learning from one another. Our integrated design approach blends aesthetics with performance, sustainability, and resiliency to create a better tomorrow—for clients, employees, the community, the environment, and our collective future. Our unique culture and impact on the built environment have received recognition from top-ranking institutions, publications and design authorities the world over. In 2025, we were named a Top Workplace in the United States by Energage and USA Today.

Detroit, Michigan, USA
1.9K employees (768 in marketing)

Traffic Signals

Monthly Visitors
57.4K
Traffic Source Mix
Search
48.3%
Direct
44.7%
Referral
5.6%
Social
0.7%
Paid
0.5%

Headcount Trend

Current headcount: ~1.9K

Marketing Team

Marketing Team Size
34 (2% of company)
Marketing Roles Posted (Last 30 Days)
2

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