Regional Marketing Leader

USA (Remote)

$90K/yr – $110K/yrSenior Level7+ years expFull time

Posted 23 hrs ago

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Job Summary

Own regional and select national marketing initiatives to drive scalable programs, ROI, and cross-sell opportunities, partnering with regional leadership and national teams to align with enterprise growth priorities.

Lead scalable regional programs to grow new business, retention, and pipeline
Align regional and national efforts to ensure consistent execution

Job Description

Responsibilities

The Regional Marketing Leader is responsible for driving scalable, high-impact regional marketing strategies that support revenue growth, pipeline development, retention, and cross-sell across assigned regions. This role partners closely with regional leadership, producers, and national marketing to execute consistent, measurable marketing programs aligned to enterprise growth priorities, including Accelerate and other national initiatives.
In addition to regional support, this role owns and leads select national marketing initiatives that are developed centrally and deployed across regions to ensure consistency, efficiency, and enterprise-wide impact.
The Regional Marketing Leader prioritizes initiatives that increase SQLs, strengthen carrier and COI relationships, improve customer retention, and deliver measurable ROI—while reducing one-off, low-impact, and administrative-driven marketing activity.
Your Impact
- Develop and execute scalable regional marketing programs that support new business growth, retention, cross-sell, and pipeline development.
- Partner with regional leadership and sales teams to identify market-specific opportunities, priorities, and campaigns aligned with enterprise goals.
- Localize and deploy national marketing initiatives to ensure relevance and effectiveness within regional markets, while operating within established national guardrails.
National Initiative Ownership
In addition to regional support, this role will own and lead select national marketing initiatives, including but not limited to:
- Centers of Influence (COI) and New Business Marketing Programs

Requirements

Bachelor's degree in Marketing, Business Administration, or a related field.
7+ years of experience in B2B marketing, preferably in insurance or financial services industry.
Ability to write and communicate effectively and professionally across multiple mediums including digital, social, and print.
Proficiency in full Microsoft Office suite, especially with PowerPoint.
Proficiency and knowledge of marketing systems and social media platforms for business utilization, with LinkedIn, Facebook, and Instagram.
Experience with HubSpot is a plus.

Risk Strategies

We’re a team of experienced Workplace Risk Management Consultants. Everything we do is designed to protect and power your business. Our services are tailored to your needs and include:> Workplace Health and Safety Management.> Workers Compensation and Injury Management.> Self Insurance> Quality Management Systems> Environmental Risk Management> Property Risk ManagementWE WORK WITH YOU TO...Develop and implement systems, processes and procedures that safeguard your business and directors, ensure compliance and ultimately allow you to be more competitive. WE HELP YOU IDENTIFY...The risks that surround your business and its operations, along with the opportunities to improve efficiencies, reduce costs and be more competitive. WE'RE PROACTIVE AND SOLUTIONS FOCUSSEDWe invest time in your business. Time in understanding how it operates and the inherent risks and threats that surround it. Time in understanding your unique needs and challenges. And then we deliver solutions that are tailored to your business.WE DELIVER RESULTS...We’re more than just consultants. We work with you and for you. We’re human, relatable, practical and pragmatic. And we’re focused. Focused on delivering real and tangible results for your business that:> Keep your people safe.> Protect your business, its Executive Team and Directors.> Improve efficiencies. > Reduce costs.> Enable you to be more competitive. EXPERIENCE THAT SPEAKS FOR ITSELFOver the last decade we’ve worked with businesses of all shapes and sizes across the country, in all sectors to help them protect their people and power their business, including Building & Construction, Waste Management, Manufacturing, Property, Transport and Logistics, Aged Care, Agriculture, The Gig Economy, Insolvency Practitioners and Insurance brokers.

Founded in 2006

Carlton, Victoria, AUS

12 employees

www.riskstrategies.com.au