Regional Marketing Manager

Norristown, PA (On-site)

$100K/yr – $115K/yrSenior Level5+ years expFull time

Posted 5 weeks ago

Job Summary

Own regional marketing strategy execution and cross-hospital campaigns, aligning initiatives with business goals and driving measurable growth across service lines.

  • Lead multi-location marketing programs across hospitals and service lines
  • Collaborate with leadership, Talent Acquisition, and enterprise marketing to optimize campaigns and ROI

Job Description

Responsibilities

  • Develop and execute regional marketing strategies that support growth across all hospital locations and service lines
  • Launch integrated campaigns across digital, media, partnerships, events, brand, and paid channels
  • Partner with hospital leadership and operational teams to align marketing initiatives with business goals
  • Translate enterprise marketing initiatives into localized, market-specific programs
  • Coordinate recruitment marketing efforts with the Talent Acquisition team
  • Support and grow referral partner relationships across the region
  • Collaborate with the Referral Liaison on CE events, DVM outreach, and referral engagement strategies
  • Plan and execute local events, partnerships, and community activations
  • Support online reputation management initiatives across Google, Yelp, Facebook, and other platforms
  • Monitor sentiment trends and partner with leadership teams on client feedback strategies

Requirements

  • 5+ years of marketing experience
  • Multi-site healthcare, veterinary, hospitality, dental, or service-industry experience preferred
  • Strong understanding of digital marketing platforms including Google Ads, Meta, GA4, CRM systems, and reporting tools
  • Experience managing large regional or multi-location marketing budgets
  • Strong analytical and project management skills
  • Excellent communication and relationship-building abilities
  • Ability to manage multiple priorities in a fast-paced environment
  • Based in or near Montgomery or Philadelphia County with the ability to travel regionally as needed

Benefits

  • Competitive compensation
  • Medical, dental, and vision insurance
  • 401(k)
  • Paid time off
  • Paid holidays
  • Continuing education and professional development support
  • Employee Assistance Program
  • Employee pet benefits
Metropolitan Veterinary Associates logo

Metropolitan Veterinary Associates

3.5 Glassdoor

Since 1986, Metropolitan Veterinary Associates® has provided the highest quality of veterinary medicine. It is our mission to enhance and improve the lives of our patients through exceptional care. We concentrate on specialty, urgent care and emergency cases, allowing us to dedicate high-level care to the following disciplines: anesthesia, arthroscopy, cardiology, dentistry, dermatology, emergency & critical care (including urgent care at our location in Wayne, PA), internal medicine, interventional radiology, neurology, oncology, ophthalmology, radiology (including CT, MRI and I-131), and surgery.Metropolitan Veterinary Associates® is the preferred specialty and emergency care hospital in our region serving pets, pet owners and referring veterinarians. Our mission is to provide unsurpassed veterinary care to improve and enhance the quality of life for our patients. Excellent Service – We pledge to provide the finest customer service through kindness, a proactive attitude and catering to our clients to ensure their complete satisfaction. Our team shares a love of pets and people and honors the best in each of our clients.Exceptional Skill – We pledge to provide up-to-date therapies and comprehensive care while maintaining compassion in all interactions. We will promote, educate and disseminate medical knowledge to allow for well-informed decision making.Extraordinary Care – Our practice is a place where genuine care, comfort and quality veterinary medicine for our patients and clients is our highest mission.

Founded in 1986
Norristown, Pennsylvania, USA
141 employees
1% recommend to a friend

Salaries

Posted range

$100K/yr – $115K/yr

Taken straight from the job posting.

See all Metropolitan Veterinary Associates salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
20.4K
Monthly Google Ads Budget
$2.9K
Traffic Source Mix
Search
61.8%
Direct
37.3%
Referral
0.2%
Social
0.7%

Headcount Trend

Current headcount: ~141
Metropolitan Veterinary Associates logo

Regional Marketing Manager

Metropolitan Veterinary Associates · Norristown, PA · On-site