Regional Marketing Manager

Delavan, WI (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

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Job Summary

Drive regional marketing execution across multiple stores and dealer leadership, focusing on campaigns, performance reporting, and revenue uplift.

  • Own regional marketing execution and cross-store campaigns.
  • Must-have: Strong communication with GMs, leadership, and marketing teams.
  • Standout: direct collaboration with General Managers and Regional Leaders to align on performance and spend.

Job Description

Responsibilities

  • Act as the primary marketing liaison for assigned dealerships/regions
  • Coordinate and execute marketing campaigns, promotions, and events
  • Partner directly with General Managers and Regional Leaders
  • Present and explain marketing performance and reporting
  • Identify opportunities to increase leads, traffic, and revenue
  • Manage and track regional marketing budgets and spend
  • Plan and support community events and sponsorships
  • Ensure stores are equipped with marketing materials and resources
  • Provide guidance and education on marketing tools, programs, and strategy

Requirements

  • Strong communication skills — able to work with GMs, leadership, and marketing teams
  • Organized and detail-oriented with the ability to manage multiple stores
  • Comfortable working in a fast-paced, multi-location environment
  • Ability to interpret data and translate it into actionable insights
  • Proficiency with marketing tools, reporting platforms, and general business systems
  • Self-starter who can operate with autonomy and accountability

Preferred

  • Experience in automotive, retail, multi-location, or agency marketing
  • Exposure to service lane marketing, fixed ops, or customer lifecycle marketing (for Service-focused role)
  • Bachelor’s degree in Marketing, Business, or related field (preferred, not required)
  • Background in customer service or operations-facing roles is a strong plus