Responsibilities

• Develop creative, engaging multimedia content (photos, videos, written copy) that resonates with your regional community and strengthens local brand presence.
• Partner with Store Leaders and store teams to plan, promote, and execute local events—serving as the primary event planner for larger-scale activations like grand openings, fundraisers, and seasonal campaigns.
• Build and drive a consistent regional event cadence (potentially multiple events per week across the region), ensuring each one aligns with brand standards and delivers measurable impact.
• Align marketing activities and event execution with our "Win the Month" priorities to directly support sales goals and traffic-driving initiatives.
• Create in-store signage, event materials, and custom marketing assets to support major initiatives and new store launches.
• Support execution of the SOCi Bundle strategy across your region—uploads, edits, captions, platform navigation, and troubleshooting for store teams.
• Coach store teams on SOCi best practices and help develop training materials that raise the bar on store-level social media execution.
• Monitor online reviews and ratings; draft thoughtful, brand-aligned responses and escalate sensitive feedback to the Marketing Manager.
• Act as a marketing ambassador in your region—identifying and mentoring store-based talent with a passion for marketing to build our future pipeline.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred; equivalent education and experience will be considered
• 1–3+ years of experience in marketing, social media, retail operations, or community engagement; store-level experience strongly preferred
• Passion for social media, content creation, and community-based marketing, with a strong understanding of Facebook, Instagram, and Google Business
• Experience creating multimedia content (photo, video, written) using mobile and/or basic editing tools
• Strong organizational and project management skills; able to juggle multiple events, campaigns, and priorities at once
• Excellent interpersonal and communication skills—you can collaborate with store teams, regional leaders, and marketing partners with ease
• Comfort with technology platforms (e.g., SOCi or similar) and the ability to learn new systems quickly while supporting others
• A creative thinker with strong attention to detail and an eye for branding, design, and customer experience
• Self-starter with high energy, accountability, and the ability to work independently in a regional role
• Valid driver's license, clean driving record, and willingness to travel regularly throughout the assigned region

Preferred

• Bachelor's degree in Marketing, Communications, Business, or a related field preferred
• equivalent education and experience will be considered

Benefits

• 401(k) with match program - AVAILABLE DAY 1
• PTO Awards starting at 80 hours and increases with seniority
• Paid Holidays
• Medical, Vision, and Dental insurance
• Company Funded-HSA/HRA Program
• Short Term Disability
• Company Paid Life Insurance
• Wellness Program- Earn $300 annually
• Tuition Reimbursement
• Gym Reimbursement