Responsibilities

• Develop and maintain the company’s employer brand across digital and social platforms.
• Create compelling content showcasing company culture, employee stories, benefits, and career opportunities.
• Ensure consistent employer brand messaging across all recruitment materials and channels.
• Plan and execute recruitment marketing campaigns to support hiring initiatives and workforce growth.
• Manage job advertising strategies across job boards, social media, email campaigns, and other sourcing platforms.
• Coordinate targeted campaigns for high-volume, hard-to-fill, and specialized roles.
• Design and produce recruitment-related content including:
• Social media posts
• Videos
• Graphics
• Career site content
• Email campaigns
• Event materials
• Collaborate with internal stakeholders to gather employee testimonials and success stories.
• Manage recruitment-focused social media channels and content calendars.
• Monitor engagement metrics and optimize campaigns based on performance data.