Responsibilities

• Oversee the promotion of its books and journals and help shape the Press's public presence.
• This full‑time, hybrid role oversees a wide range of publicity functions, including catalog development, seasonal sales support, website and metadata management, and multi‑channel communications.
• The Publicity Manager plays a key role in ensuring that new and existing titles are accurately represented, strategically positioned, and effectively promoted across platforms.
• Manages the Press’s social media presence, advertising efforts, and email marketing, while also coordinating the creation of promotional materials such as flyers, press releases, and digital campaigns.
• A central component of the role involves author and editor relations: guiding authors through the marketing process, coordinating events and award submissions, and supervising student employees who assist with reviews, endorsements, and outreach.
• Supports the Press’s presence at academic conferences, assisting with booth operations, book launches, and networking with scholars and partners.
• This role requires strong project management skills, strategic communication abilities, and experience in marketing—preferably within academic publishing.
• The ideal candidate will bring proficiency in web and database management, familiarity with tools such as Adobe Creative Suite, and the ability to engage diverse audiences through thoughtful, data-informed communication.
• The position is hybrid, with 2–3 days per week on-site in East Lansing, and offers the opportunity to contribute meaningfully to the visibility and impact of scholarly publishing at Michigan State University.
• This position also requires occasional travel to events and conferences.