Public Relations Specialist

Milwaukee, WI (On-site)

$75K/yr – $85K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive Marcus Theatres' public messaging and media relations as a PR professional.

  • Coordinate strategy with Director of Media and manage media outreach.
  • Must-have: 3–5 years in marketing or communications with strong writing and media relations.
  • Standout: Experience with PR tools like Cision or Muck Rack and a track record of crisis support.

Job Description

Responsibilities

  • Collaborates with Director of Media to build and execute communication strategy and priorities.
  • Coordinates and assists with management of relationship with PR agency partner.
  • Plans, prepares, and distributes original content such as articles, press releases, media advisories, email, blog posts, and other updates on behalf of the organization.
  • Develops talking points and scripts for speaking and interview opportunities.
  • Builds relationships with the media and is confident with regular outreach.
  • Coordinates interview opportunities and manages requests from the media.
  • Monitors media coverage and helps to create new story ideas.
  • Provides support with issues management and crisis situations.
  • Ensures that all materials present a clear, unified, and positive image for the organization and/or brand.
  • Assesses community needs to identify, grow and execute opportunities that support Marcus Theatres’ brand, niche and diversity-marketing initiative.

Requirements

  • Three to five (3-5) years of experience in marketing, publications, or a related field with a bachelor’s degree in communications, marketing or a related field highly preferred
  • Possess strong interpersonal and verbal communication skills by communicating clearly and effectively
  • Demonstrates strong writing, editing and proofreading skills
  • Must have the ability to build and maintain relationships with the media and other partners
  • Must have experience with PR tools like Cision, Muck Rack, etc.
  • Must be detail-oriented
  • Possesses strong organizational skills and the ability to multitask
  • Ability to plan and manage events
  • Thrives in a fast-paced environment and open to additional assignments as needed
  • Possesses strong project management skills

    Benefits

    • VIP Movie card at Marcus Theatres
    • Room discounts at Marcus Hotels & Resorts properties
    • Discounts at Marcus Hotels & Resorts cafes, bars, restaurants, lounges, and on golfing, skiing, and spa services
    • Paid time off
    • Medical, dental, and vision insurance, company-paid life insurance, and an employee assistance program
    • Brand new modern office space
    • 401k with employer match
    • Ability to grow your career
    • And more!
    Marcus Theatres logo

    Marcus Theatres

    Marcus Theatres provides a memorable out-of-home experience at the finest theatres in America, featuring the best motion picture presentation and personal, fast friendly service, all at the best entertainment value.Marcus Theatres’ facilities are leaders in their markets, offering the latest amenities and technology in stadium seating, digital sound, innovative food and beverage concepts and 72-feet-wide UltraScreens®. The company serves moviegoers in major Midwest markets including Milwaukee and Madison, Wisconsin; the Twin Cities; greater Chicago; Omaha and Lincoln, Nebraska; Fargo, North Dakota; Iowa City, Iowa and Columbus, Ohio.

    Founded in 1935
    Milwaukee, Wisconsin, USA
    2K employees (40 in marketing)

    Traffic Signals

    Monthly Visitors
    2.8M
    Traffic Source Mix
    Search
    57.6%
    Direct
    37.5%
    Referral
    4%
    Social
    0.6%
    Paid
    0.2%

    Headcount Trend

    Current headcount: ~2K

    Marketing Team

    Marketing Team Size
    29 (1% of company)
    Median Career Experience
    14 years
    Median Tenure
    8.4 years
    Marketing Roles Posted (Last 30 Days)
    1