Public Relations Specialist

San Jose, CA (Remote)

$70/hr – $100/hrMid Level5+ years expPart time

Posted 4 months ago

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Job Summary

Drive tech PR for an early- to growth-stage cross-border consulting client, shaping narratives, securing coverage, and coordinating launches.

  • Own end-to-end tech PR for early-stage and high-growth clients.
  • Must-have: 5+ years in tech/consumer PR with startup exposure.
  • Standout: Strong U.S. media relationships and cross-functional narrative experience.

Job Description

Responsibilities

  • Media Strategy & Narrative Development
  • Develop PR strategies aligned with product stage (MVP to launch to scale, growth)
  • Craft compelling narratives for emerging tech (AI, robotics, SaaS) and consumer-facing products
  • Translate technical concepts into clear, media-friendly story angles
  • Media Relations & Outreach
  • Build and manage relationships with tech, business, and consumer/lifestyle media
  • Pitch and secure coverage across top-tier and niche publications
  • Coordinate interviews, embargoes, and media briefings
  • Campaign Execution
  • Lead PR efforts for product launches, fundraising announcements, and major events (e.g., CES)
  • Develop press materials including press releases, media kits, and talking points
  • Manage outreach pipeline and follow-ups
  • Media Intelligence & Reporting
  • Identify relevant journalists, editors, and creators
  • Monitor trends across tech and consumer media landscapes
  • Track performance metrics such as coverage quality and message pull-through
  • Provide insights and recommendations for optimization
  • Cross-Functional Collaboration
  • Work closely with strategy, content, and GTM teams
  • Support narrative testing and positioning refinement
  • Align PR efforts with broader marketing and growth objectives

Requirements

  • 5+ years of PR experience in tech and/or consumer media
  • Strong relationships with U.S.-based journalists and media outlets
  • Proven track record of securing meaningful media coverage
  • Experience working with startups or high-growth companies
  • Excellent storytelling and writing skills

Preferred

  • Experience supporting U.S. market entry for global companies
  • Familiarity with founder-led storytelling
  • Experience with B2B, robotics, or consumer tech narratives
  • Exposure to venture ecosystem and fundraising announcements
  • Experience with major industry events such as CES, SXSW, or TechCrunch Disrupt

Benefits

  • Bonus based on performance
  • Flexible schedule
  • Paid time off
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Forone

We are ForOne. A multidisciplinary collective of individuals and companies in limitless collaboration to imagine, reinvent and develop We help spot opportunities, imagine ways forward and get things going. With a holistic and collective approach to any given assignment, ForOne combines the forces of intuition, hard facts and including ways to empower growth. Our main services includes Opportunities mapping | Targets mapping | Scenarios exploration/innovation | Concepts development | Road mapping |Sourcing | Recruiting | Coaching .We are one. Made out of many. We believe that together each achieve more. As a member of the ForOne Allstars collective, you are independent but never alone. Always working close with other open-minded professionals from multiple disciplines. All sharing the same set of values and all in it to make a difference for each and everyone we work with.We are always looking for open-minded: Analysts, strategists, creatives, digital specialists, developers, management consultants, marketeers, team leaders, coaches and entrepreneurs. Individuals as well as teams and companies.Welcome!

Founded in 2015
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11 employees (4 in marketing)

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