Responsibilities

• Develop and execute comprehensive public relations strategies that align with organizational objectives
• Write, edit, and distribute press releases, media advisories, and other communication materials following AP style guidelines
• Cultivate and maintain strong relationships with journalists, media outlets, and industry influencers to secure coverage and enhance brand visibility
• Manage social media content marketing campaigns across various platforms to engage audiences and promote key initiatives
• Plan and deliver engaging public speaking engagements, presentations, and community outreach events
• Conduct research to monitor media trends, public opinion, and competitor activities to inform strategic decisions
• Oversee website content management ensuring information is current, accurate, and aligned with branding standards
• Proofread all communications for clarity, accuracy, and professionalism before publication or distribution

Requirements

• Proven experience in public relations, journalism, or professional communications with a strong portfolio of media relations work
• Exceptional writing skills with a keen eye for detail; proficiency in AP style is essential
• Strong public speaking abilities coupled with excellent verbal communication skills
• Experience in content writing, editing, proofreading, and social media management
• Familiarity with website management tools and social media platforms for content marketing purposes
• Ability to conduct thorough research and analyze media coverage effectively
• Knowledge of marketing principles and strategies to support integrated communication efforts
• Bachelor’s degree in Communications, Public Relations, Journalism or related field preferred; relevant work experience considered in lieu of education