Public Relations Specialist

Southfield, MI (Hybrid)

$50K/yr – $60K/yrMid Level3+ years expFull time

Posted 7 weeks ago

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Job Summary

Own external comms and community outreach for BBB of Michigan, coordinating media relations, partnerships, and events to raise visibility and trust.

  • Own media outreach, proactive storytelling, and speaking engagements to shape BBB’s reputation.
  • Coordinate partnerships, grants, and sponsorships with measurable community impact and visibility.
  • Track outreach activities and stakeholder engagement to show program participation and outcomes.

Job Description

Responsibilities

  • Build and maintain relationships with media outlets, chambers of commerce, schools, nonprofits, government agencies, military organizations, and community groups throughout Michigan.
  • Develop press releases, media pitches, articles, talking points, presentation decks, videos, and other public relations communications.
  • Identify proactive storytelling, earned media, podcast, and other digital media opportunities that strengthen BBB's reputation and visibility.
  • Identify opportunities for leadership speaking engagements, media appearances, panel discussions, and award nominations.
  • Identify and cultivate strategic partnerships that expand BBB's visibility, educational outreach, and community impact.
  • Coordinate interviews, speaking engagements, outreach activities, events, and community partnerships.
  • Coordinate scholarship programs, awards initiatives, educational outreach efforts, networking events, and fundraising activities.
  • Assist with grant research, grant application support, and funding opportunity tracking.
  • Support sponsorship and partnership initiatives by developing presentation decks and gathering impact metrics, success stories, photos, videos, and media coverage that demonstrate BBB® of Michigan's value and community impact.
  • Develop and deliver presentations on scams, fraud prevention, ethics, trust, consumer protection, emerging business topics, and BBB services.
  • Maintain accurate records of outreach activities, partnerships, program participation, and community engagement efforts.
  • Represent BBB of Michigan at networking events, conferences, community programs, and outreach initiatives.
  • Assist in developing and supporting BBB of Michigan's ambassador program.
  • Utilize project management systems to coordinate outreach activities, timelines, and stakeholder communications.