Responsibilities

• In this role, you will be responsible for serving in a junior-level Public Relations position where you will assist the Media Relations team with communication, message development, and administrative duties.
• Supports the team responsible for communicating with journalists and other members of the media to drive awareness of Garmin’s products by demonstrating their unique advantages of compelling design, superior quality and best value
• Identifies and helps grow relationships with media contacts and other product reviewers, podcasters and YouTube influencers throughout the respective industries Garmin serves
• Develops and writes engaging PR pitches to generate positive coverage for Garmin products and features
• Supports PR strategies and programs that are aligned with the business’ goals, including PR plans, product pitches, press releases, award applications and company statements and quotes
• Maintains media database and utilizes monitoring tools to identify new contacts, publications and story opportunities
• Assists with the planning and execution of media events surrounding new product introductions, tradeshow activities and other special events
• Collaborates with Garmin’s Content Marketing and Corporate Communications team to develop compelling stories that keep Garmin in the news
• Works productively on deadline and can respond quickly to time-sensitive media requests
• Assists with other PR needs as necessary, including monitoring the Media Relations inbox

Requirements

• Bachelor’s Degree in Public Relations, Communications, Journalism, English, or related major
• Must possess demonstrated strong presentation skills
• Demonstrated strong and effective verbal, written, and interpersonal communication skills
• Excellent writing skills and knowledge of Associated Press style guidelines
• Demonstrated proficiency in word processing and database programs
• Superior organizational and analytical skills with keen attention to detail and quality
• Must be team-oriented, possess a positive attitude and work well with others
• Must be detail-oriented and have the ability to work proactively and effectively with minimal supervision
• Ability to prioritize and multi-task in a flexible, fast paced and challenging environment

Preferred

• Experience in/enthusiasm for consumer electronics and activities associated with Garmin products and services
• Experience with blogs and new media

Benefits

• This position is eligible for Garmin’s benefit program. Details can be found here: Garmin Benefits