Public Relations Manager

At Linnihan Foy, we help brands build strong and meaningful connections with their audiences.

We’re looking for a Public Relations Manager who knows how to turn smart strategy into meaningful visibility. This is a role for someone who is assertive, agile, and driven, with a strong instinct for what makes a story land and the persistence to make sure it does.

This role will work alongside the Director of Public Relations as a key partner in driving client work forward. Together, alongside our larger agency, you will work to provide day-to-day support, helping drive execution, and playing a critical role in delivering results for a mix of B2B and B2C clients.

What You’ll Do

• Partner closely with, and report to, the Director of Public Relations to execute PR initiatives, including media relations, influencer campaigns, and content development.
• Serve as a key PR support across accounts, keeping work moving and ensuring it’s delivered at a high level.
• Lead media relations efforts from idea through placement – developing angles, building lists, and securing meaningful coverage.
• Act as a proactive advocate for our clients, identifying and pursuing opportunities for strategically aligned media coverage.
• Pitch with intention, making sure every outreach is rooted in a strong story, clear value, and the right audience fit.
• Support client messaging workshops, helping gather insights and shape them into clear, compelling messaging frameworks and brand narratives.
• Draft a range of materials including press releases, media advisories, case studies, whitepapers, bylines, and messaging documents.
• Build and maintain targeted media lists, while developing strong relationships with journalists and influencers.
• Support and manage influencer outreach and engagements, including identification, coordination, content review, and tracking performance.
• Support events such as press conferences, tradeshows, grand openings, etc.
• Help prepare clients for media opportunities through training and briefing materials.
• Track and report results, connecting PR efforts back to overall goals and KPIs.

Qualifications

• 3–5 years of experience in public relations, preferably in an agency environment.
• A proven track record of securing media placements - you know how to pitch, follow up, and close. 
• Strong written and verbal communication skills.
• Experience developing messaging and content across formats (press, thought leadership, case studies, etc.)
• An assertive, go-getter mindset with an ability to thrive in a fast-paced, ever-changing environment.
• Experience working across both B2B and B2C brands.
• Strong organizational skills and the ability to manage multiple clients and priorities.
• Experience with media monitoring and reporting tools (i.e. Cision). 
• A collaborative mindset.

Salary Range

• The annual salary range for this role is $70,000-$80,000 depending on experience

Why Linnihan Foy

We’re a full-service agency built around one simple idea: marketing should feel human. That means smarter strategy, better creative, and work that actually resonates.

Here, you’ll have the opportunity to:

• Work side-by-side with the Director of Public Relations, gaining hands-on experience and mentorship
• Have real ownership and impact on client work
• Be part of a collaborative, no-silos team as we work to grow agency public relations offerings