Responsibilities

• Strategic Communications & Media Relations: Develop and implement public relations strategies that align with institutional priorities and brand positioning
• Serve as one of the primary media contacts for the institution, building and maintaining strong relationships with local, regional, and national media outlets
• Manage media requests in a timely and professional manner
• Pitch stories, respond to media inquiries, and coordinate interviews with faculty, staff, alumni, and leadership
• Proven track record of ability to garner press/media coverage
• Support crisis communications in coordination with director & senior leadership as needed
• Manage and organize large scale events including ribbon cuttings, grand openings, degree program launches, etc.
• Oversee measurement of PR impact through regular reporting
• Writing & Content Development: Demonstrate ability to create strong written content for advertorials, op-eds, byline articles, and keynote presentations
• Demonstrate ability to draft, edit, and distribute compelling and newsworthy press releases, media advisories, talking points, and statements

Requirements

• Minimum of a Bachelor’s degree in Public Relations, Communications, Journalism, Marketing, or a related field
• Minimum of 5 to 7 years of progressively responsible experience in public relations, or corporate communications, preferably in higher education or a complex organization
• Proven experience with media relations, press release distribution, and advertising buys
• Experience managing budgets and measuring campaign effectiveness
• Experience working with rankings organizations, award programs, or accolades
• Proficient in Microsoft 356 (Word, Outlook, OneDrive, Excel) Keynote, Zoom
• Exceptional working knowledge of a variety of public relations / project management programs: (ex. CisionOne, PR Newswire, Monday, Workfront, etc.)
• Working knowledge of a variety of AI Platforms

Benefits

• If you're looking for the chance to learn, grow, and make a contribution to the community, look at employment opportunities with Full Sail University. You'll find your choice of career opportunities, great benefits, an environment that welcomes and values creativity, and a work experience that is both challenging and rewarding!