Public Relations Manager - Component Client

Austin, TX (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own PR narrative and media engagement across product launches and ongoing momentum for AMDs graphics and compute lines, coordinating cross-functional storylines, reviewer programs, and regional alignment.

  • PR Strategy & Storytelling: craft launch narratives, messaging, and thought leadership with product teams.
  • Review Programs & Reviewer Ops: manage sample allocation, testing coordination, and hands-on reviewer support.
  • Media & Influencer Relations: maintain NA relationships, drive coverage, and coordinate events and accessibility for launches.

Job Description

  • Lead PR activities supporting client, gaming, and graphics product launches and ongoing momentum campaigns.
  • Partner with business units and marketing teams to develop PR-ready storylines, messaging, and thought leadership opportunities.
  • Support competitive intelligence and issue readiness by helping anticipate narratives and align internal responses.
  • Manage product review programs for CPUs, graphics cards, and AMD-led OEM/SI systems, including review logistics, sample allocation, testing coordination, and hands-on reviewer support.
  • Maintain strong relationships with North American media, content creators, reviewers, and influencers to drive positive coverage and advocacy.
  • Provide technical support and engagement for reviewers during launch review programs and ongoing product evaluations.
  • Support OEM- and SI-led announcements and reviews for AMD-powered laptops and desktop PCs.
  • Develop and execute creative communications programs, review opportunities, and awareness-driving initiatives.
  • Advise product and marketing teams on press engagement strategies, competitive positioning, and review program best practices.
  • Coordinate with regional PR teams to ensure alignment, consistency, and readiness across global campaigns while representing regional requirements.

Marketing Team

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