Public Relations Coordinator

Odessa, TX (On-site)

$18/hr – $22/hrEntry Level2+ years expFull time

Posted 6 weeks ago

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Job Summary

Own statewide media outreach and prevention messaging across radio, TV, social, and training programs, with regional training facilitation and compliance reporting.

  • Media Outreach: act as a designated Media Representative coordinating messaging and PSA placements.
  • Training & Engagement: plan regional trainings, work with the state training entity, and promote trainings to prevention providers.
  • Operations & Compliance: maintain reporting, track impact, and pursue Prevention Specialist designation within 20 months.

Job Description

Responsibilities

  • Full-time role at 40 flexible hours per week, with some evenings and weekends required.
  • Local travel required; must provide reliable transportation.
  • Serve as one of the agency’s designated Media Representatives.
  • Develop prevention messaging based on the SAMHSA Focus on Prevention toolkit and promote it through radio or television PSAs, media interviews, billboards, bus boards, editorials, and social media.
  • Maintain the organization’s Facebook and Instagram accounts, posting original agency content, statewide media campaign messaging, and relevant content from partner organizations.
  • Support and promote consistent statewide messaging through participation in the Statewide Media Campaign, including registering for and maintaining access to the campaign SharePoint site.
  • Coordinate and host regional trainings focused on prevention and behavioral health promotion, including identifying training needs, securing locations, managing logistics, and distributing training materials.
  • Work directly with the state-funded training entity to identify training needs and regularly promote trainings to regional stakeholders and prevention providers.
  • Distribute monthly updates to regional prevention providers about available prevention and behavioral health promotion trainings.
  • Participate in quarterly calls to assess the impact of media awareness activities.

Requirements

  • High School Diploma required, with a minimum of 2 years of communications, public relations, or media experience.
  • Intermediate proficiency in Microsoft Word, Excel, and social media platforms.
  • Ability to work independently with minimal supervision.
  • Professionalism, reliability, and integrity are essential.
  • Must be able to lift up to 50 lbs and work occasional evenings, weekends, and outdoor events.
  • Reliable transportation, valid driver’s license, and auto insurance required. (Mileage reimbursed at the rate allowed by State programs.)
  • Must pass background check and drug test.

Preferred

  • Bachelor’s degree in public relations, communications, or a media-related field.
  • Experience working in prevention and/or knowledge of substance abuse prevention domains.
  • Strong oral, written, and interpersonal communication skills.
  • Strong understanding of social media engagement and analytics.
  • Reliability and self-motivation to plan, coordinate, and host trainings.
  • Ability to plan, organize, prioritize, and meet reporting deadlines.
  • Strong working knowledge of community resources and contacts.
  • Neat, professional appearance.

Benefits

  • 15 paid holidays.
  • Mileage reimbursement for community travel.
  • Health, dental, and vision benefits after 60 days (for eligible FT employees).
  • Paid time off and accrued sick leave (for eligible FT employees).
  • Flexible scheduling.
  • Life insurance coverage.
  • The opportunity to make a measurable community impact across West Texas through prevention, partnership, and collaboration.
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance

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