Responsibilities

• Develop, write, and distribute press releases, media advisories, and other communication materials that align with organizational goals.
• Cultivate and maintain relationships with journalists, media outlets, and industry influencers to secure positive coverage.
• Manage social media channels by creating engaging content, monitoring interactions, and analyzing engagement metrics to optimize outreach efforts.
• Conduct research on industry trends, audience preferences, and competitive positioning to inform strategic communication plans.
• Deliver public speaking engagements and presentations to promote organizational initiatives and foster community engagement.
• Proofread and edit all communication materials to ensure clarity, accuracy, adherence to AP style (Associated Press style), and professionalism.
• Coordinate internal communications to keep staff informed about organizational updates and initiatives.

Requirements

• Proven experience in public relations, journalism, or related communications roles with a strong portfolio of press releases, articles, or media campaigns.
• Excellent writing skills with the ability to craft clear, persuasive messages tailored for diverse audiences.
• Strong media relations skills with a track record of securing media coverage across various outlets.
• Proficiency in social media management tools and platforms with an understanding of analytics to measure campaign success.
• Exceptional public speaking abilities complemented by research skills to prepare impactful presentations.

Preferred

• Proofreading and editing content for accuracy, tone, and style consistency following AP guidelines is highly desirable.
• Prior experience in marketing or branding strategies will be considered a plus for developing comprehensive communication plans.