Public Relations Associate

McLean, VA (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the external storytelling and media relationships while shaping a hybrid PR and social content program for national security audiences, blending traditional channels with AI-enhanced experimentation.

  • Public Relations & Messaging: Translate complex technologies into clear value propositions, craft executive materials, and steer proactive communications in large organizations.
  • Channel & Content Ownership: Lead social/digital content strategy and distribution, monitor engagement, and optimize across APAC/US audiences with data-driven decisions.
  • Stakeholder & Event Engagement: Build journalist and influencer relationships, support events, and pilot new media approaches with measurable impact.

Job Description

Responsibilities

  • Develop and execute comprehensive public relations strategies aligned to business priorities and stakeholder objectives.
  • Write and distribute press releases, speeches, and other communication materials.
  • Create messaging that translates complex technologies and mission capabilities into clear value propositions.
  • Monitor public opinion and media coverage to assess the effectiveness of PR strategies.
  • Own and manage social media content strategies that combine traditional and AI-powered approaches, including ideation, content development, and execution.
  • Analyze engagement data and optimize content strategy based on performance.
  • Ensure consistency of messaging across all communication channels and stakeholders.
  • Build and maintain relationships with key stakeholders, including journalists, influencers, and community leaders.
  • Support event planning, conferences, and industry engagement.
  • Experiment with new media and communication methods, tracking engagement metrics to continuously refine how messaging is resonating with key audiences

Requirements

  • A bachelor’s degree or equivalent in Public Relations, Communications, Journalism, or a related field
  • Previous experience in public relations or communications, preferably in national security, defense, government contracting, or related sectors
  • Experience developing executive-level communication materials and messaging strategies, including briefings and positioning statements
  • Ability to exercise independent judgment in adjusting campaign strategy, content direction, and channel prioritization based on performance data
  • Experience developing and executing strategies for digital and social media platforms
  • Demonstrated success developing and executing proactive communications strategies in large, complex organizations or government environments
  • Exceptional writing, editing, and communication skills
  • Strong interpersonal skills and the ability to build relationships
  • Proficiency in media relations and understanding of the media landscape
  • Creative thinking and problem-solving abilities
  • Proven ability to turn complex business goals into relatable, effective communication strategies that resonate with people and culture
  • Experience developing digital media content (e.g., videos, interactive content)
  • Years of Experience 3-5 years of experience

Preferred

  • Strong preference for experience working on the Hill and/or in federal government agencies
  • Existing relationships with relevant journalists
  • Experience in crisis communications management
  • Knowledge of federal contracting, IT services, digital modernization, and government affairs
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Agile Defense

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Agile Defense: Always Evolving Agile Defense stands at the forefront of innovation, driving advanced capabilities and solutions tailored to the most critical national security and civilian missions. With operations in North America, Europe, Asia, and the Middle East, Agile Defense supports our customer missions around the globe. Whether developing specialized solutions, contextualizing data, or strengthening cybersecurity, our expertise is instrumental in safeguarding our nation's sensitive assets. Advanced National Security and Civilian Capabilities Digital Transformation Applying advanced services, capabilities, and solutions securely to enhance mission operations and achieve optimal outcomes. Data Analytics Leveraging a data-driven approach, we deliver data insights that provide clarity to accelerate the decision-making process. Cyber Delivering Cyber Systems and Cyber Operations capabilities to defend against advanced and emerging cyber threats with certainty.

Founded in 1998
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