Programmatic Media Manager
TEKsystems
New York City, NY (Remote)
$50/hr - $55/hrIn-houseContractMid level3+ years exp.
2 days ago
Programmatic Trading Analyst
USA (On-site)
Salary Not AvailableMid LevelFull time
Posted 5 months ago
Top 1% of applicants do these two things.
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Job Summary
The role focuses on managing programmatic advertising campaigns, measuring performance, and delivering insights for clients. It requires experience with TTD, data science, and analytics, plus the ability to present findings to senior stakeholders. Collaboration with data partners, SSPs, DSPs, and internal teams is key to driving improvements in media effectiveness.
Job Description
Responsibilities
- Manage client-partners programmatic advertising campaigns within the DSP’s
- Collaborate cross-functionally to measure acquisition marketing performance and the incremental effect of marketing efforts
- Provide insights and recommendations to key decision-makers
- Work with team to optimize media mix and improve the effectiveness of media spending
- Work with Client Services leads to champion a hypothesis-driven culture that rapidly tests, measures, and iterates
- Develop reports and provide effective insights to identify new levers in helping move key metrics for clients
- Manage client expectations/deadlines and exceed their expectations with attention to detail and flawless execution
- Build and own relationships with data partners, SSPs, DSPs and Publishers
- Actively collaborate with internal teams to project manage, refine processes, and work together to create a positive, efficient work environment
Requirements
- Required: Experience working in TTD, programmatic advertising, and trading.
- Strong background in data science, statistics, programmatic advertising and analytics
- Experience in marketing analytics, attribution, media measurement, and MMM
- Strong understanding of CTV ecosystems.
- Comfort presenting complex findings to clients and senior stakeholders in a clear, straightforward way.
- Ability to move seamlessly between deep analytical work and higher-level client storytelling.
- Curiosity, resourcefulness, and a drive to find better ways to measure impact.
Keynes
Keynes Digital is a leading Connected TV advertising partner, provides an audience-first approach to helping medium-sized, enterprise, and high-growth brands succeed in advertising on streaming television. Keynes utilizes artificial intelligence with a high-touch services layer and advanced reporting that measures the holistic impact on overall business metrics, including the direct impact on other paid channels, to deliver superior performance outcomes for brands.
Traffic Signals
Monthly Google Ads Budget
$69.8K
