Programmatic Specialist

USA (Remote)

Salary Not AvailableMid Level1+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the execution and optimization of programmatic campaigns across DSPs, with emphasis on setup, trafficking, pacing, reporting, and audience targeting for multi-platform buys.

  • Campaign setup, trafficking, and launch across DSPs with Basis, DV360, Amazon DSP, and similar platforms.
  • Monitoring and optimization to meet objectives, budgets, and delivery targets across OTT/CTV, video, and digital inventory.
  • Data-driven optimization and performance analysis to inform reporting and decision-making.

Job Description

Responsibilities
  • Execute campaign setup, trafficking, and launch activities across DSP platforms, including Basis, DV360, Amazon DSP, and other programmatic buying platforms.
  • Monitor campaign pacing, delivery, and performance to ensure campaigns meet objectives and budget requirements.
  • Implement audience targeting, creative assets, tracking pixels, and campaign optimizations as directed.
  • Pull, validate, and analyze campaign performance data to support reporting and optimization efforts.
  • Assist with PMP activation, inventory targeting, and audience segmentation strategies.
  • Troubleshoot campaign delivery, creative, and tracking issues, escalating concerns when necessary.
  • Collaborate with sales, account management, ad operations, and analytics teams to support client objectives and campaign success.
  • Maintain accurate campaign documentation and adhere to established operational best practices.
Requirements
  • Minimum 1-3 years of hands-on experience managing campaigns within a DSP (The Trade Desk, DV360, Amazon DSP, Basis, or similar platform).
  • Familiarity with OTT, CTV, video, and digital advertising inventory and buying models.
  • Strong analytical skills with experience working in spreadsheets, dashboards, and campaign reporting tools.
  • Understanding of audience targeting, bidding strategies, frequency management, attribution, and brand safety principles.
  • Strong attention to detail and ability to manage multiple campaigns simultaneously.
  • Excellent written and verbal communication skills.
  • Experience with ad serving, tracking pixels, tags, and measurement solutions.
  • Bachelor's degree in Marketing, Advertising, Communications, Analytics, or a related field, or equivalent professional experience.
  • Previous experience in an agency, ad tech, publisher, or digital media environment preferred.
  • Self-starter with a strong work ethic, intellectual curiosity, and the ability to work independently in a remote environment.
Preferred
  • Previous experience in an agency, ad tech, publisher, or digital media environment preferred.
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OTT Advisors

OTT Advisors is a leading advisory service for organizations looking for digital strategy and technology consulting. As OTT technology experts, we are transparent, enthusiastic, self-motivated, quirky, experienced and eager to help our clients grow their professional brands, investment values, and customers through excellent digital experiences. Visit www.ottadvisors.com for more information.

Founded in 2018
Locust Valley, New York, USA
28 employees (11 in marketing)

Traffic Signals

Monthly Visitors
3K
Traffic Source Mix
Search
51.5%
Direct
22.4%
Referral
5.3%
Social
10.8%
Paid
10%

Headcount Trend

Current headcount: ~29

Marketing Team

Marketing Team Size
8 (29% of company)
Marketing Roles Posted (Last 30 Days)
2