Responsibilities

• Perform pre-launch activities, including campaign builds, pixel creation, creative trafficking, UTM tracking
• Handle the day-to-day trading efforts for a portfolio of accounts, actively supporting junior traders as needed
• QA line items to ensure proper setup, ensuring various types of creative tags and pixels are properly trafficked within DSPs
• Begin to develop areas of expertise in product offerings and acts as an internal resource for the internal business team
• Assist in proposal development, and in particular work as an authority on trading-related topics
• Update campaign trackers (per cadence established by Trader Manager) with correct campaign/placement/line item information and 3rd party deliver
• Monitor pacing and delivery of campaigns, assessing pixel activity, and third party tracking
• Work with publisher team to implement, troubleshoot, and optimize programmatic deals
• Maintain reports used to identify opportunities for campaign improvement and/or ensuring stakeholders are kept informed on campaign performance
• Develop technical skills in the utilization of relevant digital ad technology platforms such as DSPs, Ad Servers, DMPs, and Third-Party Verification tools
• Other duties as assigned by Trader Manager

Requirements

• 3+ years programmatic experience
• Excellent organizational, interpersonal, and communication skills (written and verbal)
• Previous experience using DSPs (Trade Desk or Adelphic preferred)
• Previous ownership of activations of several clients' campaigns from start to finish
• Previous ad/marketing agency experience highly preferred
• Proactive and positive attitude
• Consistent willingness to collaborate with team members and colleagues
• Effective time management skills – ability to prioritize and meet deadlines
• Detail-oriented mindset
• Ambition to learn about products, technology, customers, and competitors

Benefits

• Benefits: Health, dental, and vision insurance; PTO; 401(k) plan